Tools & Wizards About Us
microbrewmarketing.com screenshot

Report Summary

  • 7

    Performance

    Renders faster than
    22% of other websites

  • 61

    Accessibility

    Visual factors better than
    that of 27% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 79

    SEO

    Google-friendlier than
    40% of websites

microbrewmarketing.com

MicrobrewMarketing.com - The Branded Materials Authority for the Brewery Industry

Page Load Speed

2.2 sec in total

First Response

29 ms

Resources Loaded

1.9 sec

Page Rendered

259 ms

microbrewmarketing.com screenshot

About Website

Welcome to microbrewmarketing.com homepage info - get ready to check Microbrew Marketing best content right away, or after learning these important things about microbrewmarketing.com

The Microbrew Industry's Internet Resource for Branded Materials: Branded Apparel, Glassware, Promotional Products, and Event/Display Materials

Visit microbrewmarketing.com

Key Findings

We analyzed Microbrewmarketing.com page load time and found that the first response time was 29 ms and then it took 2.2 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 45% of websites can load faster.

Performance Metrics

microbrewmarketing.com performance score

7

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.5 s

16/100

10%

LCP (Largest Contentful Paint)

Value15.4 s

0/100

25%

SI (Speed Index)

Value9.0 s

14/100

10%

TBT (Total Blocking Time)

Value1,850 ms

9/100

30%

CLS (Cumulative Layout Shift)

Value0.795

5/100

15%

TTI (Time to Interactive)

Value15.4 s

7/100

10%

Network Requests Diagram

microbrewmarketing.com

29 ms

www.microbrewmarketing.com

552 ms

bootstrap.min.css

27 ms

slick.min.css

35 ms

slick-theme.min.css

34 ms

Our browser made a total of 122 requests to load all elements on the main page. We found that 30% of them (37 requests) were addressed to the original Microbrewmarketing.com, 57% (70 requests) were made to Assets.consolidus.com and 2% (2 requests) were made to Use.typekit.net. The less responsive or slowest element that took the longest time to load (1.2 sec) relates to the external source Chat.consolidus.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 244.4 kB (3%)

Content Size

7.4 MB

After Optimization

7.2 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Microbrewmarketing.com main page is 7.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 6.5 MB which makes up the majority of the site volume.

HTML Optimization

-85%

Potential reduce by 64.7 kB

  • Original 76.6 kB
  • After minification 61.3 kB
  • After compression 11.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 15.3 kB, which is 20% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 64.7 kB or 85% of the original size.

Image Optimization

-0%

Potential reduce by 6.0 kB

  • Original 6.5 MB
  • After minification 6.5 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Microbrew Marketing images are well optimized though.

JavaScript Optimization

-19%

Potential reduce by 150.9 kB

  • Original 812.6 kB
  • After minification 812.6 kB
  • After compression 661.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 150.9 kB or 19% of the original size.

CSS Optimization

-34%

Potential reduce by 22.8 kB

  • Original 66.2 kB
  • After minification 66.2 kB
  • After compression 43.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Microbrewmarketing.com needs all CSS files to be minified and compressed as it can save up to 22.8 kB or 34% of the original size.

Requests Breakdown

Number of requests can be reduced by 37 (31%)

Requests Now

118

After Optimization

81

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 118 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Microbrew Marketing. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 26 to 1 for JavaScripts and from 13 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

microbrewmarketing.com

microbrewmarketing.com

29 ms

www.microbrewmarketing.com

www.microbrewmarketing.com

552 ms

bootstrap.min.css

bootstrap.min.css

27 ms

slick.min.css

slick.min.css

35 ms

slick-theme.min.css

slick-theme.min.css

34 ms

lightbox.min.css

lightbox.min.css

34 ms

main-min.cfm

main-min.cfm

39 ms

jquery-ui.1.12.1.min.css

jquery-ui.1.12.1.min.css

52 ms

nouislider.min.css

nouislider.min.css

42 ms

font-awesome.min.css

font-awesome.min.css

47 ms

select2-full.min.css

select2-full.min.css

43 ms

jquery.dataTables.1.10.19.min.css

jquery.dataTables.1.10.19.min.css

45 ms

responsive.dataTables.2.2.3.min.css

responsive.dataTables.2.2.3.min.css

49 ms

dpk4uzt.css

dpk4uzt.css

58 ms

ckeditor.js

ckeditor.js

133 ms

nouislider.min.js

nouislider.min.js

53 ms

js

js

81 ms

jquery-2.1.4.min.js

jquery-2.1.4.min.js

74 ms

jquery-ui-1.12.1.min.js

jquery-ui-1.12.1.min.js

95 ms

matchHeight.min.js

matchHeight.min.js

50 ms

bootstrap.min.js

bootstrap.min.js

54 ms

lightbox.min.js

lightbox.min.js

55 ms

slick.min.js

slick.min.js

72 ms

jquery.dataTables.1.10.19.min.js

jquery.dataTables.1.10.19.min.js

77 ms

dataTables.responsive.2.2.3.min.js

dataTables.responsive.2.2.3.min.js

75 ms

main.min.js

main.min.js

87 ms

init.min.js

init.min.js

87 ms

select2-full.min.js

select2-full.min.js

101 ms

ckeditor.js

ckeditor.js

301 ms

home.min.js

home.min.js

102 ms

chatbeacon.js

chatbeacon.js

1232 ms

6005260.js

6005260.js

72 ms

p.css

p.css

44 ms

76.gif

76.gif

177 ms

smartSiteData.cfc

smartSiteData.cfc

175 ms

delivered-products.png

delivered-products.png

115 ms

98.jpg

98.jpg

182 ms

loader.gif

loader.gif

167 ms

22.jpg

22.jpg

247 ms

134378.jpg

134378.jpg

226 ms

100839.jpg

100839.jpg

246 ms

122049.jpg

122049.jpg

262 ms

101221.jpg

101221.jpg

247 ms

120070.jpg

120070.jpg

257 ms

129768.jpg

129768.jpg

259 ms

88116.jpg

88116.jpg

267 ms

20140.jpg

20140.jpg

256 ms

130256.jpg

130256.jpg

260 ms

30936.jpg

30936.jpg

269 ms

132672.jpg

132672.jpg

266 ms

126820.jpg

126820.jpg

273 ms

37478.jpg

37478.jpg

271 ms

133536.jpg

133536.jpg

271 ms

16172.jpg

16172.jpg

269 ms

63540.jpg

63540.jpg

268 ms

23613.jpg

23613.jpg

270 ms

131780.jpg

131780.jpg

277 ms

4592.jpg

4592.jpg

276 ms

37214.jpg

37214.jpg

275 ms

132043.jpg

132043.jpg

279 ms

129547.jpg

129547.jpg

284 ms

82978.jpg

82978.jpg

281 ms

83056.jpg

83056.jpg

281 ms

128561.jpg

128561.jpg

282 ms

167.jpg

167.jpg

282 ms

54.jpg

54.jpg

284 ms

graphics.jpg

graphics.jpg

284 ms

satisfaction.jpg

satisfaction.jpg

286 ms

team.jpg

team.jpg

287 ms

top5grey.png

top5grey.png

288 ms

close.png

close.png

103 ms

loading.gif

loading.gif

103 ms

prev.png

prev.png

104 ms

next.png

next.png

110 ms

featureImages.cfc

featureImages.cfc

176 ms

scrollers.cfc

scrollers.cfc

396 ms

js

js

87 ms

analytics.js

analytics.js

125 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

65 ms

d

d

41 ms

collectedforms.js

collectedforms.js

155 ms

banner.js

banner.js

165 ms

conversations-embed.js

conversations-embed.js

144 ms

6005260.js

6005260.js

118 ms

leadflows.js

leadflows.js

191 ms

business-years-gray.png

business-years-gray.png

185 ms

asi-grey.png

asi-grey.png

179 ms

bbbgrey.png

bbbgrey.png

127 ms

inc-5000-grey.png

inc-5000-grey.png

76 ms

inner-city-100-grey.png

inner-city-100-grey.png

100 ms

collect

collect

35 ms

703.jpg

703.jpg

74 ms

292.jpg

292.jpg

72 ms

512.jpg

512.jpg

71 ms

648.jpg

648.jpg

73 ms

213.jpg

213.jpg

412 ms

209.jpg

209.jpg

71 ms

98.jpg

98.jpg

68 ms

134378.jpg

134378.jpg

12 ms

100839.jpg

100839.jpg

12 ms

101221.jpg

101221.jpg

13 ms

129768.jpg

129768.jpg

14 ms

88116.jpg

88116.jpg

16 ms

20140.jpg

20140.jpg

45 ms

130256.jpg

130256.jpg

24 ms

30936.jpg

30936.jpg

24 ms

132672.jpg

132672.jpg

25 ms

126820.jpg

126820.jpg

26 ms

37478.jpg

37478.jpg

27 ms

133536.jpg

133536.jpg

31 ms

16172.jpg

16172.jpg

32 ms

63540.jpg

63540.jpg

32 ms

131780.jpg

131780.jpg

34 ms

4592.jpg

4592.jpg

37 ms

37214.jpg

37214.jpg

38 ms

132043.jpg

132043.jpg

39 ms

129547.jpg

129547.jpg

42 ms

82978.jpg

82978.jpg

46 ms

83056.jpg

83056.jpg

47 ms

128561.jpg

128561.jpg

75 ms

ajax-loader.gif

ajax-loader.gif

12 ms

main.js

main.js

54 ms

Accessibility Review

microbrewmarketing.com accessibility score

61

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

microbrewmarketing.com best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

High

Issues were logged in the Issues panel in Chrome Devtools

SEO Factors

microbrewmarketing.com SEO score

79

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

High

Page is blocked from indexing

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Microbrewmarketing.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Microbrewmarketing.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

microbrewmarketing.com

Open Graph data is detected on the main page of Microbrew Marketing. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: