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hk.pico.com screenshot

Report Summary

  • 5

    Performance

    Renders faster than
    21% of other websites

  • 100

    Accessibility

    Visual factors better than
    that of 97% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 92

    SEO

    Google-friendlier than
    74% of websites

hk.pico.com

Global Brand Activation Agency | Pico

Page Load Speed

9.6 sec in total

First Response

448 ms

Resources Loaded

7.5 sec

Page Rendered

1.6 sec

hk.pico.com screenshot

About Website

Click here to check amazing Hk Pico content for Singapore. Otherwise, check out these important facts you probably never knew about hk.pico.com

The Pico Group is a world-wide network of agencies that merge experiential, communications and technology talent to create powerful and engaging experiences that activate brands.

Visit hk.pico.com

Key Findings

We analyzed Hk.pico.com page load time and found that the first response time was 448 ms and then it took 9.2 sec to load all DOM resources and completely render a web page. This is a poor result, as 85% of websites can load faster.

Performance Metrics

hk.pico.com performance score

5

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value8.3 s

0/100

10%

LCP (Largest Contentful Paint)

Value24.6 s

0/100

25%

SI (Speed Index)

Value33.8 s

0/100

10%

TBT (Total Blocking Time)

Value23,800 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.332

34/100

15%

TTI (Time to Interactive)

Value36.3 s

0/100

10%

Network Requests Diagram

hk.pico.com

448 ms

2073 ms

gtm.js

77 ms

pico-article.css

195 ms

content.css

196 ms

Our browser made a total of 86 requests to load all elements on the main page. We found that 2% of them (2 requests) were addressed to the original Hk.pico.com, 63% (54 requests) were made to Picowebcdn.pico.com and 14% (12 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (2.1 sec) belongs to the original domain Hk.pico.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.3 MB (70%)

Content Size

1.8 MB

After Optimization

547.5 kB

  • HTML
  • JavaScript
  • CSS

In fact, the total size of Hk.pico.com main page is 1.8 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Javascripts take 1.1 MB which makes up the majority of the site volume.

HTML Optimization

-76%

Potential reduce by 54.4 kB

  • Original 71.4 kB
  • After minification 69.0 kB
  • After compression 17.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 54.4 kB or 76% of the original size.

JavaScript Optimization

-69%

Potential reduce by 789.7 kB

  • Original 1.1 MB
  • After minification 1.1 MB
  • After compression 354.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 789.7 kB or 69% of the original size.

CSS Optimization

-72%

Potential reduce by 450.5 kB

  • Original 626.5 kB
  • After minification 543.2 kB
  • After compression 176.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Hk.pico.com needs all CSS files to be minified and compressed as it can save up to 450.5 kB or 72% of the original size.

Requests Breakdown

Number of requests can be reduced by 60 (86%)

Requests Now

70

After Optimization

10

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 70 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Hk Pico. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 37 to 1 for JavaScripts and from 25 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

hk.pico.com

hk.pico.com

448 ms

2073 ms

gtm.js

gtm.js

77 ms

pico-article.css

pico-article.css

195 ms

content.css

content.css

196 ms

js-offcanvas.css

js-offcanvas.css

197 ms

css

css

71 ms

template.css

template.css

241 ms

9.css

9.css

409 ms

custom.css

custom.css

1108 ms

pico-form.css

pico-form.css

406 ms

request-for-proposal.css

request-for-proposal.css

409 ms

cookie.css

cookie.css

426 ms

responsive.css

responsive.css

428 ms

driving-change.css

driving-change.css

452 ms

we-are-global.css

we-are-global.css

1346 ms

total-brand-activation.css

total-brand-activation.css

1321 ms

we-are-digital.css

we-are-digital.css

1340 ms

template.css

template.css

449 ms

reset.inline.min.css

reset.inline.min.css

463 ms

site.inline.min.css

site.inline.min.css

484 ms

semantic.min.css

semantic.min.css

518 ms

text.css

text.css

491 ms

fixes.semantic.css

fixes.semantic.css

517 ms

wk-styles-c74c9444.css

wk-styles-c74c9444.css

578 ms

jquery.min.js

jquery.min.js

578 ms

bootstrap.bundle.js

bootstrap.bundle.js

596 ms

jquery-migrate.min.js

jquery-migrate.min.js

588 ms

js-offcanvas.pkgd.js

js-offcanvas.pkgd.js

602 ms

bodyScrollLock.min.js

bodyScrollLock.min.js

605 ms

offcanvas.js

offcanvas.js

607 ms

base.js

base.js

617 ms

jquery-noconflict.js

jquery-noconflict.js

634 ms

cookie_script.js

cookie_script.js

634 ms

semantic.min.js

semantic.min.js

640 ms

g2.js

g2.js

636 ms

g2.boot.js

g2.boot.js

645 ms

g2.forms.js

g2.forms.js

657 ms

g2.actions.js

g2.actions.js

658 ms

analytics.js

analytics.js

101 ms

insight.min.js

insight.min.js

268 ms

js

js

86 ms

style.css

style.css

496 ms

fontello.css

fontello.css

499 ms

featherlight.min.css

featherlight.min.css

504 ms

fzo8nd5pqm.jsonp

fzo8nd5pqm.jsonp

230 ms

E-v1.js

E-v1.js

286 ms

uikit2-0a76df6c.js

uikit2-0a76df6c.js

445 ms

collect

collect

292 ms

collect

collect

38 ms

wk-scripts-3df5abbf.js

wk-scripts-3df5abbf.js

306 ms

core.js

core.js

307 ms

TweenMax.min.js

TweenMax.min.js

309 ms

ScrollMagic.min.js

ScrollMagic.min.js

295 ms

collect

collect

84 ms

debug.addIndicators.min.js

debug.addIndicators.min.js

299 ms

animation.gsap.min.js

animation.gsap.min.js

280 ms

jarallax.min.js

jarallax.min.js

279 ms

jarallax-video.min.js

jarallax-video.min.js

278 ms

featherlight.min.js

featherlight.min.js

257 ms

ga-audiences

ga-audiences

113 ms

lazyload.min.js

lazyload.min.js

245 ms

pagination.min.js

pagination.min.js

218 ms

global.js

global.js

183 ms

17 ms

hm.js

hm.js

1908 ms

pico_logo_white.svg

pico_logo_white.svg

1086 ms

6xKydSBYKcSV-LCoeQqfX1RYOo3i94_wlxdr.ttf

6xKydSBYKcSV-LCoeQqfX1RYOo3i94_wlxdr.ttf

301 ms

6xKydSBYKcSV-LCoeQqfX1RYOo3ik4zwlxdr.ttf

6xKydSBYKcSV-LCoeQqfX1RYOo3ik4zwlxdr.ttf

302 ms

6xK3dSBYKcSV-LCoeQqfX1RYOo3qOK7g.ttf

6xK3dSBYKcSV-LCoeQqfX1RYOo3qOK7g.ttf

303 ms

6xKydSBYKcSV-LCoeQqfX1RYOo3i54rwlxdr.ttf

6xKydSBYKcSV-LCoeQqfX1RYOo3i54rwlxdr.ttf

306 ms

6xKydSBYKcSV-LCoeQqfX1RYOo3ig4vwlxdr.ttf

6xKydSBYKcSV-LCoeQqfX1RYOo3ig4vwlxdr.ttf

306 ms

6xKydSBYKcSV-LCoeQqfX1RYOo3iu4nwlxdr.ttf

6xKydSBYKcSV-LCoeQqfX1RYOo3iu4nwlxdr.ttf

306 ms

fontello.woff

fontello.woff

56 ms

6xK1dSBYKcSV-LCoeQqfX1RYOo3qPZ7nsDc.ttf

6xK1dSBYKcSV-LCoeQqfX1RYOo3qPZ7nsDc.ttf

298 ms

6xKwdSBYKcSV-LCoeQqfX1RYOo3qPZZMkids18E.ttf

6xKwdSBYKcSV-LCoeQqfX1RYOo3qPZZMkids18E.ttf

297 ms

6xKwdSBYKcSV-LCoeQqfX1RYOo3qPZYokSds18E.ttf

6xKwdSBYKcSV-LCoeQqfX1RYOo3qPZYokSds18E.ttf

299 ms

6xKwdSBYKcSV-LCoeQqfX1RYOo3qPZY4lCds18E.ttf

6xKwdSBYKcSV-LCoeQqfX1RYOo3qPZY4lCds18E.ttf

851 ms

6xKwdSBYKcSV-LCoeQqfX1RYOo3qPZZclSds18E.ttf

6xKwdSBYKcSV-LCoeQqfX1RYOo3qPZZclSds18E.ttf

850 ms

6xKwdSBYKcSV-LCoeQqfX1RYOo3qPZZklyds18E.ttf

6xKwdSBYKcSV-LCoeQqfX1RYOo3qPZZklyds18E.ttf

850 ms

fbevents.js

fbevents.js

674 ms

369d0e000c411c1fa16a526aa.js

369d0e000c411c1fa16a526aa.js

848 ms

Socicon.ttf

Socicon.ttf

2000 ms

474980056617752

474980056617752

78 ms

hm.gif

hm.gif

318 ms

iframe_shim

iframe_shim

87 ms

Accessibility Review

hk.pico.com accessibility score

100

Accessibility Issues

Best Practices

hk.pico.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

hk.pico.com SEO score

92

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Hk.pico.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Hk.pico.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

hk.pico.com

Open Graph description is not detected on the main page of Hk Pico. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: