Report Summary

  • 83

    Performance

    Renders faster than
    87% of other websites

  • 78

    Accessibility

    Visual factors better than
    that of 45% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 75

    SEO

    Google-friendlier than
    32% of websites

payoffmarketing.de

Online Marketing Heidelberg - Georg Hartmann - Payoffmarketing.de

Page Load Speed

1.7 sec in total

First Response

403 ms

Resources Loaded

1.2 sec

Page Rendered

97 ms

payoffmarketing.de screenshot

About Website

Welcome to payoffmarketing.de homepage info - get ready to check Payoffmarketing best content right away, or after learning these important things about payoffmarketing.de

Georg Hartmann - Solopreneur Online Marketing und Webentwicklung aus Heidelberg. Programmierer, Affiliate, Marketer & Berater.

Visit payoffmarketing.de

Key Findings

We analyzed Payoffmarketing.de page load time and found that the first response time was 403 ms and then it took 1.3 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 30% of websites can load faster.

Performance Metrics

payoffmarketing.de performance score

83

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value1.8 s

90/100

10%

LCP (Largest Contentful Paint)

Value2.3 s

94/100

25%

SI (Speed Index)

Value4.1 s

79/100

10%

TBT (Total Blocking Time)

Value390 ms

69/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value6.0 s

64/100

10%

Network Requests Diagram

payoffmarketing.de

403 ms

jquery.min.js

8 ms

css

46 ms

counter.js.php

396 ms

onlinemarketing-webentwicklung.png

106 ms

Our browser made a total of 11 requests to load all elements on the main page. We found that 36% of them (4 requests) were addressed to the original Payoffmarketing.de, 18% (2 requests) were made to Fonts.gstatic.com and 9% (1 request) were made to Ajax.googleapis.com. The less responsive or slowest element that took the longest time to load (769 ms) belongs to the original domain Payoffmarketing.de.

Page Optimization Overview & Recommendations

Page size can be reduced by 16.3 kB (5%)

Content Size

328.0 kB

After Optimization

311.7 kB

In fact, the total size of Payoffmarketing.de main page is 328.0 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 20% of websites need less resources to load. Images take 288.8 kB which makes up the majority of the site volume.

HTML Optimization

-54%

Potential reduce by 2.1 kB

  • Original 3.8 kB
  • After minification 3.7 kB
  • After compression 1.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 2.1 kB or 54% of the original size.

Image Optimization

-5%

Potential reduce by 14.2 kB

  • Original 288.8 kB
  • After minification 274.6 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Payoffmarketing images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 78 B

  • Original 35.4 kB
  • After minification 35.4 kB
  • After compression 35.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

Requests Breakdown

We found no issues to fix!

Requests Now

8

After Optimization

8

The browser has sent 8 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Payoffmarketing. According to our analytics all requests are already optimized.

Accessibility Review

payoffmarketing.de accessibility score

78

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best Practices

payoffmarketing.de best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

payoffmarketing.de SEO score

75

Search Engine Optimization Advices

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Payoffmarketing.de can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Payoffmarketing.de main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of Payoffmarketing. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: