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poeticamarketing.com screenshot

Report Summary

  • 25

    Performance

    Renders faster than
    44% of other websites

  • 87

    Accessibility

    Visual factors better than
    that of 66% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

poeticamarketing.com

Home - Poetica Marketing

Page Load Speed

4 sec in total

First Response

152 ms

Resources Loaded

2.6 sec

Page Rendered

1.3 sec

poeticamarketing.com screenshot

About Website

Click here to check amazing Poetica Marketing content. Otherwise, check out these important facts you probably never knew about poeticamarketing.com

Poetica Marketing is a Pittsburgh-based boutique content marketing & events company focused on your growth.

Visit poeticamarketing.com

Key Findings

We analyzed Poeticamarketing.com page load time and found that the first response time was 152 ms and then it took 3.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

poeticamarketing.com performance score

25

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value13.1 s

0/100

10%

LCP (Largest Contentful Paint)

Value25.6 s

0/100

25%

SI (Speed Index)

Value27.5 s

0/100

10%

TBT (Total Blocking Time)

Value860 ms

33/100

30%

CLS (Cumulative Layout Shift)

Value0.003

100/100

15%

TTI (Time to Interactive)

Value23.5 s

1/100

10%

Network Requests Diagram

poeticamarketing.com

152 ms

www.poeticamarketing.com

249 ms

js

82 ms

style-blocks.build.css

263 ms

style.min.css

276 ms

Our browser made a total of 93 requests to load all elements on the main page. We found that 48% of them (45 requests) were addressed to the original Poeticamarketing.com, 37% (34 requests) were made to Fonts.gstatic.com and 3% (3 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (1.3 sec) belongs to the original domain Poeticamarketing.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 237.9 kB (8%)

Content Size

3.0 MB

After Optimization

2.8 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Poeticamarketing.com main page is 3.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Images take 2.4 MB which makes up the majority of the site volume.

HTML Optimization

-79%

Potential reduce by 71.0 kB

  • Original 89.5 kB
  • After minification 87.2 kB
  • After compression 18.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 71.0 kB or 79% of the original size.

Image Optimization

-6%

Potential reduce by 155.3 kB

  • Original 2.4 MB
  • After minification 2.2 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Poetica Marketing images are well optimized though.

JavaScript Optimization

-1%

Potential reduce by 3.6 kB

  • Original 458.0 kB
  • After minification 458.0 kB
  • After compression 454.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-12%

Potential reduce by 7.9 kB

  • Original 67.7 kB
  • After minification 67.7 kB
  • After compression 59.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Poeticamarketing.com needs all CSS files to be minified and compressed as it can save up to 7.9 kB or 12% of the original size.

Requests Breakdown

Number of requests can be reduced by 43 (75%)

Requests Now

57

After Optimization

14

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 57 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Poetica Marketing. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 31 to 1 for JavaScripts and from 14 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

poeticamarketing.com

poeticamarketing.com

152 ms

www.poeticamarketing.com

www.poeticamarketing.com

249 ms

js

js

82 ms

style-blocks.build.css

style-blocks.build.css

263 ms

style.min.css

style.min.css

276 ms

basic.min.css

basic.min.css

34 ms

theme-ie11.min.css

theme-ie11.min.css

287 ms

theme.min.css

theme.min.css

303 ms

foundation.min.css

foundation.min.css

400 ms

style.css

style.css

447 ms

main.css

main.css

496 ms

theme-options.css

theme-options.css

300 ms

jquery.min.js

jquery.min.js

312 ms

jquery-migrate.min.js

jquery-migrate.min.js

538 ms

frontend-gtag.min.js

frontend-gtag.min.js

524 ms

jquery.json.min.js

jquery.json.min.js

659 ms

gravityforms.min.js

gravityforms.min.js

660 ms

api.js

api.js

58 ms

content.css

content.css

658 ms

slider-pager-buttons.css

slider-pager-buttons.css

753 ms

submit.js

submit.js

653 ms

dismiss.js

dismiss.js

654 ms

wp-polyfill-inert.min.js

wp-polyfill-inert.min.js

795 ms

regenerator-runtime.min.js

regenerator-runtime.min.js

815 ms

wp-polyfill.min.js

wp-polyfill.min.js

716 ms

dom-ready.min.js

dom-ready.min.js

908 ms

hooks.min.js

hooks.min.js

867 ms

i18n.min.js

i18n.min.js

912 ms

a11y.min.js

a11y.min.js

982 ms

foundation.min.js

foundation.min.js

1049 ms

app.js

app.js

1063 ms

webfont.js

webfont.js

36 ms

theme-options.js

theme-options.js

877 ms

jquery-actual.min.js

jquery-actual.min.js

1067 ms

imagesloaded.min.js

imagesloaded.min.js

917 ms

underscore.min.js

underscore.min.js

1130 ms

verge.min.js

verge.min.js

1118 ms

jquery-strongslider.min.js

jquery-strongslider.min.js

1212 ms

controller.min.js

controller.min.js

1226 ms

js

js

55 ms

analytics.js

analytics.js

21 ms

linkid.js

linkid.js

9 ms

collect

collect

47 ms

universal.js

universal.js

122 ms

poetica-logo-wht.png

poetica-logo-wht.png

761 ms

Poetica-16.png

Poetica-16.png

1059 ms

Poetica-15.jpg

Poetica-15.jpg

950 ms

research.jpg

research.jpg

893 ms

Poetica-11.jpg

Poetica-11.jpg

912 ms

Poetica-6.jpg

Poetica-6.jpg

983 ms

toast.jpg

toast.jpg

1110 ms

2-1024x1024.png

2-1024x1024.png

1299 ms

1-1024x1024.png

1-1024x1024.png

1343 ms

css

css

68 ms

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70 ms

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70 ms

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48 ms

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74 ms

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74 ms

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73 ms

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73 ms

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72 ms

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72 ms

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110 ms

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183 ms

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108 ms

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109 ms

font

font

111 ms

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111 ms

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180 ms

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180 ms

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181 ms

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230 ms

recaptcha__en.js

recaptcha__en.js

97 ms

fallback

fallback

39 ms

fallback__ltr.css

fallback__ltr.css

4 ms

css

css

14 ms

logo_48.png

logo_48.png

4 ms

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Accessibility Review

poeticamarketing.com accessibility score

87

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

poeticamarketing.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

poeticamarketing.com SEO score

93

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Poeticamarketing.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Poeticamarketing.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

poeticamarketing.com

Open Graph data is detected on the main page of Poetica Marketing. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: