Report Summary

  • 15

    Performance

    Renders faster than
    27% of other websites

  • 96

    Accessibility

    Visual factors better than
    that of 88% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 100

    SEO

    Google-friendlier than
    94% of websites

primark.fr

Mode, déco et beauté | Primark

Page Load Speed

2.5 sec in total

First Response

282 ms

Resources Loaded

1.6 sec

Page Rendered

563 ms

primark.fr screenshot

About Website

Click here to check amazing Primark content. Otherwise, check out these important facts you probably never knew about primark.fr

Explore les dernières tendances de la mode, les collections homme, femme, enfants, bébé, la déco et les produits de beauté. Chaque jour, tu trouveras de nouveaux modèles en magasin et en ligne.

Visit primark.fr

Key Findings

We analyzed Primark.fr page load time and found that the first response time was 282 ms and then it took 2.2 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 45% of websites can load faster.

Performance Metrics

primark.fr performance score

15

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value6.6 s

2/100

10%

LCP (Largest Contentful Paint)

Value9.4 s

0/100

25%

SI (Speed Index)

Value17.4 s

0/100

10%

TBT (Total Blocking Time)

Value3,910 ms

1/100

30%

CLS (Cumulative Layout Shift)

Value0.075

95/100

15%

TTI (Time to Interactive)

Value19.7 s

2/100

10%

Network Requests Diagram

primark.fr

282 ms

fr-fr

979 ms

OtAutoBlock.js

67 ms

otSDKStub.js

89 ms

gtm.js

94 ms

Our browser made a total of 40 requests to load all elements on the main page. We found that 3% of them (1 request) were addressed to the original Primark.fr, 50% (20 requests) were made to Primark.com and 35% (14 requests) were made to Primedia.primark.com. The less responsive or slowest element that took the longest time to load (979 ms) relates to the external source Primark.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 676.0 kB (13%)

Content Size

5.2 MB

After Optimization

4.5 MB

In fact, the total size of Primark.fr main page is 5.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Images take 4.3 MB which makes up the majority of the site volume.

HTML Optimization

-86%

Potential reduce by 673.1 kB

  • Original 778.5 kB
  • After minification 778.5 kB
  • After compression 105.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 673.1 kB or 86% of the original size.

Image Optimization

-0%

Potential reduce by 2.9 kB

  • Original 4.3 MB
  • After minification 4.3 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Primark images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 55 B

  • Original 100.8 kB
  • After minification 100.8 kB
  • After compression 100.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

Requests Breakdown

Number of requests can be reduced by 22 (63%)

Requests Now

35

After Optimization

13

The browser has sent 35 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Primark. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 18 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

primark.fr accessibility score

96

Accessibility Issues

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

High

Heading elements are not in a sequentially-descending order

Best Practices

primark.fr best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

primark.fr SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    FR

  • Language Claimed

    FR

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Primark.fr can be misinterpreted by Google and other search engines. Our service has detected that French is used on the page, and it matches the claimed language. Our system also found out that Primark.fr main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Primark. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: