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punchmarketing.co.nz screenshot

Report Summary

  • 28

    Performance

    Renders faster than
    47% of other websites

  • 96

    Accessibility

    Visual factors better than
    that of 88% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 92

    SEO

    Google-friendlier than
    74% of websites

punchmarketing.co.nz

Lawford and Co. Marketing Consultants & Agency | Dunedin | New Zealand

Page Load Speed

6.8 sec in total

First Response

514 ms

Resources Loaded

6 sec

Page Rendered

287 ms

punchmarketing.co.nz screenshot

About Website

Welcome to punchmarketing.co.nz homepage info - get ready to check Punch Marketing best content right away, or after learning these important things about punchmarketing.co.nz

A marketing company & agency that is creative, practical and motivated to deliver you the very best marketing return on investment...

Visit punchmarketing.co.nz

Key Findings

We analyzed Punchmarketing.co.nz page load time and found that the first response time was 514 ms and then it took 6.3 sec to load all DOM resources and completely render a web page. This is a poor result, as 80% of websites can load faster.

Performance Metrics

punchmarketing.co.nz performance score

28

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.7 s

12/100

10%

LCP (Largest Contentful Paint)

Value12.2 s

0/100

25%

SI (Speed Index)

Value12.4 s

3/100

10%

TBT (Total Blocking Time)

Value850 ms

34/100

30%

CLS (Cumulative Layout Shift)

Value0.028

100/100

15%

TTI (Time to Interactive)

Value14.1 s

9/100

10%

Network Requests Diagram

punchmarketing.co.nz

514 ms

www.lawfordandcomarketing.co.nz

1620 ms

js

76 ms

pe-icon-7-stroke.css

26 ms

style.min.css

49 ms

Our browser made a total of 107 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Punchmarketing.co.nz, 94% (101 requests) were made to Lawfordandcomarketing.co.nz and 1% (1 request) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (2.6 sec) relates to the external source Lawfordandcomarketing.co.nz.

Page Optimization Overview & Recommendations

Page size can be reduced by 60.0 kB (4%)

Content Size

1.5 MB

After Optimization

1.5 MB

  • Images
  • JavaScript
  • CSS

In fact, the total size of Punchmarketing.co.nz main page is 1.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 1.1 MB which makes up the majority of the site volume.

HTML Optimization

-0%

Potential reduce by -8 B

  • Original 0 B

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This web page is already compressed.

Image Optimization

-0%

Potential reduce by 2.9 kB

  • Original 1.1 MB
  • After minification 1.1 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Punch Marketing images are well optimized though.

JavaScript Optimization

-8%

Potential reduce by 26.4 kB

  • Original 311.8 kB
  • After minification 311.8 kB
  • After compression 285.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-38%

Potential reduce by 30.7 kB

  • Original 81.8 kB
  • After minification 67.1 kB
  • After compression 51.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Punchmarketing.co.nz needs all CSS files to be minified and compressed as it can save up to 30.7 kB or 38% of the original size.

Requests Breakdown

Number of requests can be reduced by 59 (62%)

Requests Now

95

After Optimization

36

  • Images
  • JavaScript
  • CSS

The browser has sent 95 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Punch Marketing. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 37 to 1 for JavaScripts and from 24 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

punchmarketing.co.nz

punchmarketing.co.nz

514 ms

www.lawfordandcomarketing.co.nz

www.lawfordandcomarketing.co.nz

1620 ms

js

js

76 ms

pe-icon-7-stroke.css

pe-icon-7-stroke.css

26 ms

style.min.css

style.min.css

49 ms

cleantalk-public.min.css

cleantalk-public.min.css

26 ms

styles.css

styles.css

57 ms

settings.css

settings.css

57 ms

fontello.css

fontello.css

36 ms

style.css

style.css

41 ms

style.css

style.css

39 ms

main-ltr.css

main-ltr.css

60 ms

font-awesome.min.css

font-awesome.min.css

51 ms

onepage-scroll.css

onepage-scroll.css

54 ms

jquery.multiscroll.css

jquery.multiscroll.css

70 ms

bootstrap-datepicker.css

bootstrap-datepicker.css

69 ms

animate.min.css

animate.min.css

90 ms

jquery.wordrotator.min.css

jquery.wordrotator.min.css

88 ms

animate.css

animate.css

86 ms

jquery.mmenu.all.css

jquery.mmenu.all.css

92 ms

magnific-popup.css

magnific-popup.css

89 ms

js_composer.min.css

js_composer.min.css

97 ms

custom.css

custom.css

95 ms

jquery.min.js

jquery.min.js

96 ms

jquery-migrate.min.js

jquery-migrate.min.js

95 ms

apbct-public-bundle.min.js

apbct-public-bundle.min.js

129 ms

jquery.sidr.min.js

jquery.sidr.min.js

133 ms

jquery.magnific-popup.min.js

jquery.magnific-popup.min.js

131 ms

jquery.countdown.min.js

jquery.countdown.min.js

132 ms

jquery.counterup.min.js

jquery.counterup.min.js

135 ms

waypoints.min.js

waypoints.min.js

135 ms

slidx.js

slidx.js

1036 ms

jquery.onepage-scroll.min.js

jquery.onepage-scroll.min.js

136 ms

jquery.multiscroll.js

jquery.multiscroll.js

138 ms

bootstrap-datepicker.js

bootstrap-datepicker.js

136 ms

jquery.wordrotator.min.js

jquery.wordrotator.min.js

138 ms

typed.js

typed.js

138 ms

popup.css

popup.css

135 ms

css

css

38 ms

api.js

api.js

38 ms

animate.min.css

animate.min.css

136 ms

rs6.css

rs6.css

119 ms

hooks.min.js

hooks.min.js

120 ms

i18n.min.js

i18n.min.js

109 ms

index.js

index.js

105 ms

index.js

index.js

104 ms

rbtools.min.js

rbtools.min.js

114 ms

rs6.min.js

rs6.min.js

114 ms

wow.min.js

wow.min.js

95 ms

jquery.mmenu.all.min.js

jquery.mmenu.all.min.js

100 ms

isotope.pkgd.min.js

isotope.pkgd.min.js

100 ms

owl.carousel.min.js

owl.carousel.min.js

118 ms

jquery.easings.min.js

jquery.easings.min.js

99 ms

main.js

main.js

86 ms

wp-polyfill.min.js

wp-polyfill.min.js

92 ms

index.js

index.js

96 ms

jquery.magnific-popup.min.js

jquery.magnific-popup.min.js

86 ms

js.cookie.js

js.cookie.js

100 ms

js_composer_front.min.js

js_composer_front.min.js

91 ms

esg.min.js

esg.min.js

104 ms

vc-waypoints.min.js

vc-waypoints.min.js

101 ms

fbevents.js

fbevents.js

80 ms

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64 ms

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62 ms

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105 ms

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65 ms

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64 ms

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63 ms

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107 ms

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105 ms

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109 ms

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106 ms

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107 ms

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108 ms

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109 ms

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114 ms

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112 ms

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111 ms

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110 ms

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114 ms

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109 ms

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139 ms

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138 ms

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140 ms

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138 ms

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141 ms

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140 ms

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140 ms

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142 ms

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142 ms

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143 ms

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141 ms

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143 ms

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194 ms

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194 ms

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212 ms

Accessibility Review

punchmarketing.co.nz accessibility score

96

Accessibility Issues

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

punchmarketing.co.nz best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

punchmarketing.co.nz SEO score

92

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Punchmarketing.co.nz can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Punchmarketing.co.nz main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

punchmarketing.co.nz

Open Graph description is not detected on the main page of Punch Marketing. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: