Tools & Wizards About Us
rapidmedia.com.au screenshot

Report Summary

  • 16

    Performance

    Renders faster than
    30% of other websites

  • 88

    Accessibility

    Visual factors better than
    that of 68% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 92

    SEO

    Google-friendlier than
    74% of websites

rapidmedia.com.au

Full Service Media & Communication Agency Australia | Rapid Media

Page Load Speed

13.4 sec in total

First Response

51 ms

Resources Loaded

12.7 sec

Page Rendered

610 ms

rapidmedia.com.au screenshot

About Website

Click here to check amazing Rapid Media content. Otherwise, check out these important facts you probably never knew about rapidmedia.com.au

Rapid Media is a full-service communications agency offering media, digital and creative solutions. We are a growing team of highly skilled media specialists with a passion for always striving to deli...

Visit rapidmedia.com.au

Key Findings

We analyzed Rapidmedia.com.au page load time and found that the first response time was 51 ms and then it took 13.3 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

rapidmedia.com.au performance score

16

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.9 s

11/100

10%

LCP (Largest Contentful Paint)

Value35.4 s

0/100

25%

SI (Speed Index)

Value18.1 s

0/100

10%

TBT (Total Blocking Time)

Value4,460 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value33.4 s

0/100

10%

Network Requests Diagram

rapidmedia.com.au

51 ms

rapidmedia.com.au

951 ms

css

106 ms

layerslider.css

32 ms

grid.min.css

675 ms

Our browser made a total of 134 requests to load all elements on the main page. We found that 96% of them (128 requests) were addressed to the original Rapidmedia.com.au, 1% (2 requests) were made to Fonts.googleapis.com and 1% (2 requests) were made to Challenges.cloudflare.com. The less responsive or slowest element that took the longest time to load (3.8 sec) belongs to the original domain Rapidmedia.com.au.

Page Optimization Overview & Recommendations

Page size can be reduced by 197.7 kB (5%)

Content Size

3.9 MB

After Optimization

3.7 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Rapidmedia.com.au main page is 3.9 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 2.7 MB which makes up the majority of the site volume.

HTML Optimization

-86%

Potential reduce by 181.9 kB

  • Original 211.7 kB
  • After minification 205.1 kB
  • After compression 29.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 181.9 kB or 86% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 2.7 MB
  • After minification 2.7 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Rapid Media images are well optimized though.

JavaScript Optimization

-2%

Potential reduce by 10.9 kB

  • Original 639.1 kB
  • After minification 638.8 kB
  • After compression 628.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-2%

Potential reduce by 4.8 kB

  • Original 316.1 kB
  • After minification 315.7 kB
  • After compression 311.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Rapidmedia.com.au has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 113 (91%)

Requests Now

124

After Optimization

11

  • Images
  • JavaScript
  • CSS

The browser has sent 124 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Rapid Media. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 78 to 1 for JavaScripts and from 37 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

rapidmedia.com.au

rapidmedia.com.au

51 ms

rapidmedia.com.au

rapidmedia.com.au

951 ms

css

css

106 ms

layerslider.css

layerslider.css

32 ms

grid.min.css

grid.min.css

675 ms

helper-parts.min.css

helper-parts.min.css

700 ms

main.min.css

main.min.css

726 ms

mediaelementplayer-legacy.min.css

mediaelementplayer-legacy.min.css

48 ms

wp-mediaelement.min.css

wp-mediaelement.min.css

689 ms

style.css

style.css

44 ms

font-awesome.min.css

font-awesome.min.css

74 ms

style.min.css

style.min.css

718 ms

style.css

style.css

747 ms

dripicons.css

dripicons.css

685 ms

kiko-all.css

kiko-all.css

1370 ms

font-awesome-5.min.css

font-awesome-5.min.css

1365 ms

stylesheet.min.css

stylesheet.min.css

1410 ms

print.css

print.css

1392 ms

style_dynamic.css

style_dynamic.css

739 ms

responsive.min.css

responsive.min.css

1463 ms

style_dynamic_responsive.css

style_dynamic_responsive.css

1457 ms

js_composer.min.css

js_composer.min.css

2050 ms

css

css

49 ms

core-dashboard.min.css

core-dashboard.min.css

2041 ms

elementor-icons.min.css

elementor-icons.min.css

2065 ms

frontend-lite.min.css

frontend-lite.min.css

2103 ms

swiper.min.css

swiper.min.css

1455 ms

post-6.css

post-6.css

2077 ms

frontend-lite.min.css

frontend-lite.min.css

2128 ms

global.css

global.css

2737 ms

post-1470.css

post-1470.css

2731 ms

post-15182.css

post-15182.css

2740 ms

post-15159.css

post-15159.css

2757 ms

fontawesome.min.css

fontawesome.min.css

2345 ms

solid.min.css

solid.min.css

2138 ms

brands.min.css

brands.min.css

2820 ms

jquery.min.js

jquery.min.js

3388 ms

jquery-migrate.min.js

jquery-migrate.min.js

2961 ms

widget-nav-menu.min.css

widget-nav-menu.min.css

3416 ms

widget-icon-box.min.css

widget-icon-box.min.css

3422 ms

api.js

api.js

11 ms

regular.min.css

regular.min.css

2801 ms

layerslider.utils.js

layerslider.utils.js

3029 ms

layerslider.kreaturamedia.jquery.js

layerslider.kreaturamedia.jquery.js

3585 ms

layerslider.transitions.js

layerslider.transitions.js

3011 ms

core.min.js

core.min.js

3260 ms

main.min.js

main.min.js

3416 ms

accordion.min.js

accordion.min.js

3405 ms

tabs.min.js

tabs.min.js

2750 ms

doubletaptogo.js

doubletaptogo.js

3431 ms

modernizr.min.js

modernizr.min.js

3611 ms

jquery.appear.js

jquery.appear.js

3147 ms

hoverIntent.min.js

hoverIntent.min.js

3021 ms

counter.js

counter.js

2576 ms

easypiechart.js

easypiechart.js

3177 ms

mixitup.js

mixitup.js

3305 ms

jquery.prettyPhoto.js

jquery.prettyPhoto.js

3348 ms

jquery.fitvids.js

jquery.fitvids.js

3348 ms

jquery.flexslider-min.js

jquery.flexslider-min.js

3514 ms

mediaelement-and-player.min.js

mediaelement-and-player.min.js

2556 ms

mediaelement-migrate.min.js

mediaelement-migrate.min.js

3162 ms

wp-mediaelement.min.js

wp-mediaelement.min.js

3207 ms

infinitescroll.min.js

infinitescroll.min.js

3342 ms

jquery.waitforimages.js

jquery.waitforimages.js

3385 ms

jquery.form.min.js

jquery.form.min.js

3369 ms

waypoints.min.js

waypoints.min.js

3508 ms

jplayer.min.js

jplayer.min.js

3559 ms

bootstrap.carousel.js

bootstrap.carousel.js

3218 ms

skrollr.js

skrollr.js

3333 ms

Chart.min.js

Chart.min.js

3423 ms

jquery.easing.1.3.js

jquery.easing.1.3.js

3400 ms

abstractBaseClass.js

abstractBaseClass.js

3515 ms

jquery.countdown.js

jquery.countdown.js

3726 ms

jquery.multiscroll.min.js

jquery.multiscroll.min.js

3665 ms

jquery.justifiedGallery.min.js

jquery.justifiedGallery.min.js

3720 ms

bigtext.js

bigtext.js

3750 ms

jquery.sticky-kit.min.js

jquery.sticky-kit.min.js

3408 ms

owl.carousel.min.js

owl.carousel.min.js

3587 ms

typed.js

typed.js

3353 ms

jquery.carouFredSel-6.2.1.min.js

jquery.carouFredSel-6.2.1.min.js

3201 ms

lemmon-slider.min.js

lemmon-slider.min.js

3021 ms

gtm.js

gtm.js

307 ms

589162625

589162625

414 ms

jquery.fullPage.min.js

jquery.fullPage.min.js

3466 ms

jquery.mousewheel.min.js

jquery.mousewheel.min.js

3523 ms

jquery.touchSwipe.min.js

jquery.touchSwipe.min.js

2879 ms

jquery.isotope.min.js

jquery.isotope.min.js

3531 ms

packery-mode.pkgd.min.js

packery-mode.pkgd.min.js

2736 ms

jquery.stretch.js

jquery.stretch.js

3409 ms

imagesloaded.js

imagesloaded.js

3327 ms

api.js

api.js

30 ms

rangeslider.min.js

rangeslider.min.js

3329 ms

jquery.event.move.js

jquery.event.move.js

3651 ms

effect.min.js

effect.min.js

3563 ms

jquery.twentytwenty.js

jquery.twentytwenty.js

3566 ms

swiper.min.js

swiper.min.js

2773 ms

TweenLite.min.js

TweenLite.min.js

3373 ms

ScrollToPlugin.min.js

ScrollToPlugin.min.js

2743 ms

smoothPageScroll.min.js

smoothPageScroll.min.js

3230 ms

default_dynamic.js

default_dynamic.js

2490 ms

default.min.js

default.min.js

3147 ms

comment-reply.min.js

comment-reply.min.js

3285 ms

js_composer_front.min.js

js_composer_front.min.js

3302 ms

qode-like.min.js

qode-like.min.js

3325 ms

jquery.sticky.min.js

jquery.sticky.min.js

3211 ms

jquery.smartmenus.min.js

jquery.smartmenus.min.js

3002 ms

elementor.js

elementor.js

3129 ms

webpack.runtime.min.js

webpack.runtime.min.js

3318 ms

frontend-modules.min.js

frontend-modules.min.js

3325 ms

waypoints.min.js

waypoints.min.js

2672 ms

frontend.min.js

frontend.min.js

3181 ms

hooks.min.js

hooks.min.js

2303 ms

i18n.min.js

i18n.min.js

2926 ms

elementor.js

elementor.js

2262 ms

webpack-pro.runtime.min.js

webpack-pro.runtime.min.js

2261 ms

frontend.min.js

frontend.min.js

2413 ms

elements-handlers.min.js

elements-handlers.min.js

2935 ms

HelveticaNeue-Light-08-1.ttf

HelveticaNeue-Light-08-1.ttf

2368 ms

HelveticaNeue-Bold-02-1.ttf

HelveticaNeue-Bold-02-1.ttf

3751 ms

fa-solid-900.woff

fa-solid-900.woff

3255 ms

fa-solid-900.woff

fa-solid-900.woff

3348 ms

fa-regular-400.woff

fa-regular-400.woff

3416 ms

fa-brands-400.woff

fa-brands-400.woff

2868 ms

fa-brands-400.woff

fa-brands-400.woff

3083 ms

Logo-circle-pink-300x300.png

Logo-circle-pink-300x300.png

3566 ms

Rapid-Media-Lennox.png

Rapid-Media-Lennox.png

2693 ms

Goodyear-Dunlop-Logo.png

Goodyear-Dunlop-Logo.png

3374 ms

TAFE-Queensland-Logo.png

TAFE-Queensland-Logo.png

3362 ms

Passage-Foods-Logo.png

Passage-Foods-Logo.png

3562 ms

Flight-Centre-Logo-e1628649234218.png

Flight-Centre-Logo-e1628649234218.png

2863 ms

Testimonial-Logo-Car-Sales.png

Testimonial-Logo-Car-Sales.png

3509 ms

TAFE-Queensland-Logo.png

TAFE-Queensland-Logo.png

3186 ms

Testimonial-Logos-Kubota.png

Testimonial-Logos-Kubota.png

3417 ms

main.js

main.js

8 ms

Accessibility Review

rapidmedia.com.au accessibility score

88

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA IDs are not unique

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

rapidmedia.com.au best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

rapidmedia.com.au SEO score

92

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Rapidmedia.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Rapidmedia.com.au main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

rapidmedia.com.au

Open Graph data is detected on the main page of Rapid Media. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: