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retailmedia.ca screenshot

Report Summary

  • 16

    Performance

    Renders faster than
    30% of other websites

  • 89

    Accessibility

    Visual factors better than
    that of 71% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 71

    SEO

    Google-friendlier than
    30% of websites

retailmedia.ca

More precise geofencing, better target audiences, higher ad engagement and better campaign results with Location Intelligence

Page Load Speed

4.3 sec in total

First Response

138 ms

Resources Loaded

3.7 sec

Page Rendered

488 ms

retailmedia.ca screenshot

About Website

Welcome to retailmedia.ca homepage info - get ready to check Retailmedia best content right away, or after learning these important things about retailmedia.ca

Get customer insights, more precise geofencing, better target audiences, higher ad engagement and better campaign results with Location Intelligence.

Visit retailmedia.ca

Key Findings

We analyzed Retailmedia.ca page load time and found that the first response time was 138 ms and then it took 4.2 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

retailmedia.ca performance score

16

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value7.8 s

0/100

10%

LCP (Largest Contentful Paint)

Value32.0 s

0/100

25%

SI (Speed Index)

Value14.7 s

1/100

10%

TBT (Total Blocking Time)

Value2,730 ms

3/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value25.4 s

0/100

10%

Network Requests Diagram

rmgadvertising.com

138 ms

frontend.css

17 ms

pa-frontend-3edda03ac.min.css

35 ms

styles.css

46 ms

dashicons.min.css

59 ms

Our browser made a total of 77 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Retailmedia.ca, 3% (2 requests) were made to Googletagmanager.com and 3% (2 requests) were made to Cdnjs.cloudflare.com. The less responsive or slowest element that took the longest time to load (367 ms) relates to the external source S.adroll.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 315.5 kB (9%)

Content Size

3.5 MB

After Optimization

3.2 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Retailmedia.ca main page is 3.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Images take 2.8 MB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 132.4 kB

  • Original 158.6 kB
  • After minification 150.1 kB
  • After compression 26.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 132.4 kB or 83% of the original size.

Image Optimization

-4%

Potential reduce by 111.6 kB

  • Original 2.8 MB
  • After minification 2.7 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Retailmedia images are well optimized though.

JavaScript Optimization

-14%

Potential reduce by 47.0 kB

  • Original 326.1 kB
  • After minification 326.1 kB
  • After compression 279.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 47.0 kB or 14% of the original size.

CSS Optimization

-16%

Potential reduce by 24.5 kB

  • Original 149.3 kB
  • After minification 149.3 kB
  • After compression 124.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Retailmedia.ca needs all CSS files to be minified and compressed as it can save up to 24.5 kB or 16% of the original size.

Requests Breakdown

Number of requests can be reduced by 50 (70%)

Requests Now

71

After Optimization

21

  • Images
  • JavaScript
  • CSS

The browser has sent 71 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Retailmedia. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 23 to 1 for JavaScripts and from 29 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

rmgadvertising.com

rmgadvertising.com

138 ms

frontend.css

frontend.css

17 ms

pa-frontend-3edda03ac.min.css

pa-frontend-3edda03ac.min.css

35 ms

styles.css

styles.css

46 ms

dashicons.min.css

dashicons.min.css

59 ms

rmp-menu.css

rmp-menu.css

46 ms

header-footer-elementor.css

header-footer-elementor.css

47 ms

frontend.min.css

frontend.min.css

50 ms

swiper.min.css

swiper.min.css

49 ms

e-swiper.min.css

e-swiper.min.css

62 ms

post-3853.css

post-3853.css

67 ms

widget-heading.min.css

widget-heading.min.css

61 ms

widget-text-editor.min.css

widget-text-editor.min.css

63 ms

widget-image-box.min.css

widget-image-box.min.css

69 ms

ps-general.css

ps-general.css

74 ms

post-4386.css

post-4386.css

76 ms

post-8259.css

post-8259.css

77 ms

app.min.css

app.min.css

78 ms

style.css

style.css

82 ms

widget-icon-list.min.css

widget-icon-list.min.css

83 ms

widget-social-icons.min.css

widget-social-icons.min.css

87 ms

brands.css

brands.css

90 ms

fontawesome.css

fontawesome.css

103 ms

solid.css

solid.css

92 ms

general.min.css

general.min.css

94 ms

bdt-uikit.css

bdt-uikit.css

98 ms

prime-slider-site.css

prime-slider-site.css

102 ms

css

css

53 ms

jquery.min.js

jquery.min.js

117 ms

jquery-migrate.min.js

jquery-migrate.min.js

110 ms

bdt-uikit.min.js

bdt-uikit.min.js

134 ms

js

js

68 ms

font-awesome.css

font-awesome.css

31 ms

widget-image.min.css

widget-image.min.css

110 ms

pa-frontend-3edda03ac.min.js

pa-frontend-3edda03ac.min.js

114 ms

hooks.min.js

hooks.min.js

115 ms

i18n.min.js

i18n.min.js

125 ms

index.js

index.js

125 ms

index.js

index.js

128 ms

rmp-menu.min.js

rmp-menu.min.js

128 ms

smi-script.js

smi-script.js

118 ms

app.bundle.js

app.bundle.js

180 ms

general.min.js

general.min.js

159 ms

prime-slider-site.min.js

prime-slider-site.min.js

161 ms

frontend.js

frontend.js

160 ms

webpack.runtime.min.js

webpack.runtime.min.js

154 ms

frontend-modules.min.js

frontend-modules.min.js

157 ms

core.min.js

core.min.js

154 ms

frontend.min.js

frontend.min.js

153 ms

gtm.js

gtm.js

96 ms

fbevents.js

fbevents.js

93 ms

hotjar-2549313.js

hotjar-2549313.js

178 ms

roundtrip.js

roundtrip.js

367 ms

insight.min.js

insight.min.js

148 ms

RMG-Full-Colour-Logo-PANTONE-2-1024x285.png

RMG-Full-Colour-Logo-PANTONE-2-1024x285.png

51 ms

1.jpg

1.jpg

206 ms

geoguest.jpeg

geoguest.jpeg

177 ms

Predictive-Targeting.jpeg

Predictive-Targeting.jpeg

52 ms

GeoQuest-Insights.jpeg

GeoQuest-Insights.jpeg

150 ms

WhatsApp-Image-2024-07-17-at-9.09.57-AM.jpeg

WhatsApp-Image-2024-07-17-at-9.09.57-AM.jpeg

174 ms

brand-3.jpg

brand-3.jpg

150 ms

brand-2.jpg

brand-2.jpg

135 ms

brand-1.jpg

brand-1.jpg

174 ms

brand-12.jpg

brand-12.jpg

177 ms

brand-11.png

brand-11.png

175 ms

brand-10.png

brand-10.png

176 ms

brand-9.png

brand-9.png

176 ms

brand-8.jpg

brand-8.jpg

193 ms

brand-7.jpg

brand-7.jpg

194 ms

brand-6.jpg

brand-6.jpg

193 ms

Rmg-advertising-images-for-self-service-page.jpg

Rmg-advertising-images-for-self-service-page.jpg

243 ms

RMG-Full-Colour-Logo-PANTONE-2.png

RMG-Full-Colour-Logo-PANTONE-2.png

194 ms

NimbusSanL-Reg.otf

NimbusSanL-Reg.otf

77 ms

NimbusSanL-Bol.otf

NimbusSanL-Bol.otf

77 ms

fa-brands-400.woff

fa-brands-400.woff

110 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

16 ms

insight_tag_errors.gif

insight_tag_errors.gif

95 ms

Accessibility Review

retailmedia.ca accessibility score

89

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

retailmedia.ca best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

retailmedia.ca SEO score

71

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

robots.txt is not valid

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Retailmedia.ca can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Retailmedia.ca main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

retailmedia.ca

Open Graph data is detected on the main page of Retailmedia. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: