Analyze Rubro Vuurwerk

Welkom op de vernieuwde website van Rubro!! Hier ben je aan het goede adres voor het grootste online vuurwerk assortiment van onder andere vuurwerkpakketten, cakeboxen, knalvuurwerk, cakes, vuurpijlen...

Page load speed analysis

  • 63/100

    Normal result
  • 5

    Successful tests
  • 3

    Failed tests
  • First response

    696 ms

  • Resources loaded

    2.8 sec

  • Page rendered

    311 ms

  • Total page load time

    3.8 sec

Welcome to homepage info - get ready to check Rubro best content for Netherlands right away, or after learning these important things about

We analyzed page load time and found that the first response time was 696 ms and then it took 3.2 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Page optimization

  • HTML 36.7 kB
    Images 1.2 MB
    Javascripts 715.9 kB
    CSS 143.8 kB

    In fact, the total size of main page is 2.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Images take 1.2 MB which makes up the majority of the site volume.

    • Original 36.7 kB
    • After minification 33.5 kB
    • After compression 9.0 kB

    HTML optimization

    HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 27.7 kB or 75% of the original size.

    • Original 1.2 MB
    • After optimization 1.1 MB

    Image optimization

    Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Rubro images are well optimized though.

    • Original 715.9 kB
    • After minification 556.8 kB
    • After compression 162.4 kB

    JavaScript optimization

    It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 553.4 kB or 77% of the original size.

    • Original 143.8 kB
    • After minification 97.0 kB
    • After compression 19.1 kB

    CSS optimization

    CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. needs all CSS files to be minified and compressed as it can save up to 124.7 kB or 87% of the original size.

Network requests diagram

  • css
  • index.php
  • 1adad3993cdbd3d0f4a4e4012b1afc44_1447709686-ssl.css
  • 7d9e900f323658fb371f75c7ff0d54e2_1441614213.js
  • jquery.slider.min.js
  • slider1.css
  • ga.js
  • rubro_logo.png
  • debom.jpg
  • veelvuurwerk.jpg
  • Speed_hunter_def_copy.jpg
  • ghost_protocol_def_copy_1.jpg
  • the_cult_def_copy.jpg
  • decemberDeals_1.jpg
  • gegarandeerd.jpg
  • knalVuurwerk.jpg
  • sierVuurwerk.jpg
  • pijlen.jpg
  • cakes.jpg
  • banner_onderaan_flacid_cannon.jpg
  • icon-fb.png
  • icon-tw.png
  • icon-yt.png
  • ideal.png
  • BPN-logo_copy.png
  • logo_2.png
  • m-klein.png
  • loading.gif
  • icon-magnifier-dark.png
  • __utm.gif
  • icon-check.png
  • OpenSans-Regular.woff
  • OpenSans-Bold.ttf
  • icon-dealer-map.png
  • icon-locatie.png
  • icon-magnifier.png
  • mania-head.png
  • arrow-down-white-med.png
  • slideshow-controls.png
  • jquery-slider-theme.png
  • jquery-slider-rotator-left.png
  • titillium-regular-webfont.woff
  • 9862bfd4157cd4bc26ee40fd380f9c37_1441614213-ssl.css

Our browser made a total of 44 requests to load all elements on the main page. We found that 39% of them (17 requests) were addressed to the original, 55% (24 requests) were made to and 5% (2 requests) were made to The less responsive or slowest element that took the longest time to load (902 ms) relates to the external source

Additional info on


The browser has sent 40 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Rubro. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 4 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.









Possible request optimization











Normal result

IP address uses IP address which is currently shared with 4 other domains. The more sites share the same IP address, the higher the host server’s workload is. It is strongly recommended that the host server should be changed or the hosting provider should be requested to give a different (separate) IP address for this domain.

Poor result

IP Trace

DNS records

Type Host Target/ip TTL Other
A 48
NS 60
NS 60

60 Mname:
Serial: 2020010300
Refresh: 10800
Retry: 3600
Expire: 604800
Minimum-ttl: 40000
MX 60 Pri: 0

Language and encoding

Good result


NL nl language flag


NL nl language flag





Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise can be misinterpreted by Google and other search engines. Our service has detected that Dutch is used on the page, and it matches the claimed language. Our system also found out that main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

HTTPS certificate

SSL Certificate has no SSL certificate. Web browsing can be safer with HTTPS connection, so we suggest that it should be obtained for this site.

Poor result

Visitor World Map

Country of origin for 100% of all visits is Netherlands. It’s good for that their server is also located in Netherlands, as that enables the majority of their visitors to benefit from a much faster page load time.

Good result

Poor result

Social Sharing Optimization

Open Graph description is not detected on the main page of Rubro. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks:

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