Tools & Wizards About Us
scott-kay.reeds.com screenshot

Report Summary

  • 16

    Performance

    Renders faster than
    30% of other websites

  • 61

    Accessibility

    Visual factors better than
    that of 27% of websites

  • 58

    Best Practices

    More advanced features
    available than in
    20% of websites

  • 75

    SEO

    Google-friendlier than
    32% of websites

scott-kay.reeds.com

Fine Jewelry Store Website Online: Diamonds, Rings & Watches | REEDS Jewelers

Page Load Speed

3.3 sec in total

First Response

144 ms

Resources Loaded

2.4 sec

Page Rendered

751 ms

scott-kay.reeds.com screenshot

About Website

Click here to check amazing Scott Kay REEDS content for United States. Otherwise, check out these important facts you probably never knew about scott-kay.reeds.com

Trusted for over 77 years, shop REEDS Jewelers for the best prices on diamonds, engagement rings, wedding bands, charms, watches, gemstone and gold jewelry.

Visit scott-kay.reeds.com

Key Findings

We analyzed Scott-kay.reeds.com page load time and found that the first response time was 144 ms and then it took 3.2 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

scott-kay.reeds.com performance score

16

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.3 s

7/100

10%

LCP (Largest Contentful Paint)

Value23.1 s

0/100

25%

SI (Speed Index)

Value20.1 s

0/100

10%

TBT (Total Blocking Time)

Value10,810 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value34.1 s

0/100

10%

Network Requests Diagram

www.reeds.com

144 ms

70c8925637c8f105ddc3ff197fdfafd6.min.css

280 ms

styles-l.min.css

25 ms

64a66c70290a4e4323d4de3f1af2efec.min.css

86 ms

3828b0c1714ca218c2c57ce4a56fd673.min.js

12 ms

Our browser made a total of 120 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Scott-kay.reeds.com, 8% (9 requests) were made to Use.typekit.net and 7% (8 requests) were made to Static.rolex.com. The less responsive or slowest element that took the longest time to load (1.2 sec) relates to the external source Retailers.rolex.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.3 MB (48%)

Content Size

2.7 MB

After Optimization

1.4 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Scott-kay.reeds.com main page is 2.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. CSS take 905.6 kB which makes up the majority of the site volume.

HTML Optimization

-85%

Potential reduce by 414.2 kB

  • Original 484.5 kB
  • After minification 473.3 kB
  • After compression 70.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 414.2 kB or 85% of the original size.

Image Optimization

-2%

Potential reduce by 17.0 kB

  • Original 699.9 kB
  • After minification 682.9 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Scott Kay REEDS images are well optimized though.

JavaScript Optimization

-10%

Potential reduce by 59.9 kB

  • Original 575.6 kB
  • After minification 575.4 kB
  • After compression 515.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-86%

Potential reduce by 777.9 kB

  • Original 905.6 kB
  • After minification 904.8 kB
  • After compression 127.7 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Scott-kay.reeds.com needs all CSS files to be minified and compressed as it can save up to 777.9 kB or 86% of the original size.

Requests Breakdown

Number of requests can be reduced by 25 (24%)

Requests Now

104

After Optimization

79

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 104 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Scott Kay REEDS. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 19 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.reeds.com

www.reeds.com

144 ms

70c8925637c8f105ddc3ff197fdfafd6.min.css

70c8925637c8f105ddc3ff197fdfafd6.min.css

280 ms

styles-l.min.css

styles-l.min.css

25 ms

64a66c70290a4e4323d4de3f1af2efec.min.css

64a66c70290a4e4323d4de3f1af2efec.min.css

86 ms

3828b0c1714ca218c2c57ce4a56fd673.min.js

3828b0c1714ca218c2c57ce4a56fd673.min.js

12 ms

hello.js

hello.js

35 ms

khg7fsm.css

khg7fsm.css

37 ms

pa-63f8de4d9034fb00110019db.js

pa-63f8de4d9034fb00110019db.js

42 ms

init.js

init.js

36 ms

retailercall.js

retailercall.js

45 ms

tags.js

tags.js

34 ms

country

country

52 ms

p.css

p.css

61 ms

bundle-common.min.js

bundle-common.min.js

29 ms

es6-collections.min.js

es6-collections.min.js

308 ms

FormData.min.js

FormData.min.js

19 ms

reflektion.js

reflektion.js

84 ms

114 ms

translation

translation

98 ms

US.png

US.png

99 ms

32.gif

32.gif

143 ms

610_1.jpeg

610_1.jpeg

89 ms

blue-CC-popup.png

blue-CC-popup.png

89 ms

logo_reeds_transparent.png

logo_reeds_transparent.png

84 ms

diamond_1.png

diamond_1.png

83 ms

round_1.png

round_1.png

106 ms

oval_1.png

oval_1.png

106 ms

cushion_1.png

cushion_1.png

105 ms

pear_1.png

pear_1.png

149 ms

princess_1.png

princess_1.png

106 ms

emerald_1.png

emerald_1.png

131 ms

marquise_1.png

marquise_1.png

131 ms

solitaire_1.png

solitaire_1.png

133 ms

halo_1.png

halo_1.png

131 ms

vintageinspired_1.png

vintageinspired_1.png

149 ms

three-stone_1.png

three-stone_1.png

148 ms

multi-centerstone_1.png

multi-centerstone_1.png

149 ms

bridalsets_1.png

bridalsets_1.png

147 ms

settings_1.png

settings_1.png

150 ms

yellow-gold_1.png

yellow-gold_1.png

150 ms

white-gold_1.png

white-gold_1.png

150 ms

rose-gold_1.png

rose-gold_1.png

196 ms

mixedmetals_1.png

mixedmetals_1.png

154 ms

Tudor-plaque-240x120_us_jeweler.jpg

Tudor-plaque-240x120_us_jeweler.jpg

192 ms

engagement-rings-icon.png

engagement-rings-icon.png

153 ms

wedding-bands-icon1.png

wedding-bands-icon1.png

154 ms

earrings-icon.png

earrings-icon.png

189 ms

necklaces-icon.png

necklaces-icon.png

189 ms

bracelets-icon.png

bracelets-icon.png

190 ms

all-watches-icon.png

all-watches-icon.png

189 ms

200x200-GreyBG.png

200x200-GreyBG.png

190 ms

295x295_A.jpg

295x295_A.jpg

190 ms

295x295_B.jpg

295x295_B.jpg

191 ms

Engagement_A.jpg

Engagement_A.jpg

195 ms

Same-Day-Icon.png

Same-Day-Icon.png

193 ms

free-returns-icon.png

free-returns-icon.png

192 ms

APTH4-Z4KQH-RZ239-4GCBD-CE8AM

APTH4-Z4KQH-RZ239-4GCBD-CE8AM

178 ms

an

an

73 ms

rfk.css

rfk.css

83 ms

jquery-1.11.0.js

jquery-1.11.0.js

28 ms

d

d

24 ms

d

d

49 ms

d

d

44 ms

d

d

44 ms

d

d

49 ms

d

d

49 ms

d

d

54 ms

d

d

53 ms

made_mirage_medium-webfont.woff

made_mirage_medium-webfont.woff

113 ms

made_mirage_regular-webfont.woff

made_mirage_regular-webfont.woff

140 ms

made_mirage_thin-webfont.woff

made_mirage_thin-webfont.woff

138 ms

made_mirage_bold-webfont.woff

made_mirage_bold-webfont.woff

138 ms

country

country

42 ms

made_mirage_black-webfont.woff

made_mirage_black-webfont.woff

121 ms

personal-service-icon.png

personal-service-icon.png

122 ms

reeds-card-icon.png

reeds-card-icon.png

122 ms

footer_logo.png

footer_logo.png

106 ms

promet_web_accessibility_reviewed_tile.png

promet_web_accessibility_reviewed_tile.png

97 ms

bbb_logo_gray.png

bbb_logo_gray.png

110 ms

gia_logo_gray.png

gia_logo_gray.png

97 ms

jvc_logo_gray.png

jvc_logo_gray.png

95 ms

joa_logo_gray.png

joa_logo_gray.png

81 ms

Reeds_Icons.ttf

Reeds_Icons.ttf

25 ms

config.json

config.json

151 ms

tag.js

tag.js

148 ms

98 ms

clock

clock

1184 ms

print.min.css

print.min.css

58 ms

languages.js

languages.js

56 ms

clock.js

clock.js

62 ms

style.css

style.css

1177 ms

logo_rolex.svg

logo_rolex.svg

1170 ms

bundle-common.min.js

bundle-common.min.js

1122 ms

rw

rw

330 ms

background_plaque.jpg

background_plaque.jpg

3 ms

715x505.jpg

715x505.jpg

24 ms

505x505.jpg

505x505.jpg

23 ms

610x610_1.jpg

610x610_1.jpg

24 ms

HP_Credit_610x295.jpg

HP_Credit_610x295.jpg

23 ms

background_plaque.jpg

background_plaque.jpg

86 ms

newsletter-subscribe.png

newsletter-subscribe.png

39 ms

gucci_link_to_love_rectangular_link_interlocked_two-tone_yellow_and_white_gold_pendant_necklace-1-20465308-hx6df1fd19.jpg

gucci_link_to_love_rectangular_link_interlocked_two-tone_yellow_and_white_gold_pendant_necklace-1-20465308-hx6df1fd19.jpg

174 ms

gucci_interlocking_g_large_black_onyx_yellow_gold_ring-size_8-1-20465365-hx2d4c23ee.jpg

gucci_interlocking_g_large_black_onyx_yellow_gold_ring-size_8-1-20465365-hx2d4c23ee.jpg

176 ms

longines_conquest_green_dial_stainless_steel_bracelet_watch_34mm-l34305026-1-20473674-hxf0d612cb.jpg

longines_conquest_green_dial_stainless_steel_bracelet_watch_34mm-l34305026-1-20473674-hxf0d612cb.jpg

180 ms

longines_spirit_flyback_blue_dial_stainless_steel_bracelet_watch_42mm-l38214936-1-20453122-hx68d82106.jpg

longines_spirit_flyback_blue_dial_stainless_steel_bracelet_watch_42mm-l38214936-1-20453122-hx68d82106.jpg

173 ms

gucci_dive_green_dial_stainless_steel_watch_40mm-ya136363-1-20464459-hx4b2ca53a.jpg

gucci_dive_green_dial_stainless_steel_watch_40mm-ya136363-1-20464459-hx4b2ca53a.jpg

179 ms

gucci_interlocking_g_blue_dial_blue_rubber_strap_watch_41mm-ya142331-1-20464558-hxaa50ab2a.jpg

gucci_interlocking_g_blue_dial_blue_rubber_strap_watch_41mm-ya142331-1-20464558-hxaa50ab2a.jpg

172 ms

gucci_interlocking_g_black_onyx_yellow_gold_stud_earrings-1-20465340-hx5b52757a.jpg

gucci_interlocking_g_black_onyx_yellow_gold_stud_earrings-1-20465340-hx5b52757a.jpg

173 ms

gucci_interlocking_g_diamond_accent_black_onyx_yellow_gold_ring-size_8-1-20465357-hxb2376901.jpg

gucci_interlocking_g_diamond_accent_black_onyx_yellow_gold_ring-size_8-1-20465357-hxb2376901.jpg

174 ms

longines_conquest_blue_dial_stainless_steel_bracelet_watch_38mm-l37204926-1-20473690-hxadf82c67.jpg

longines_conquest_blue_dial_stainless_steel_bracelet_watch_38mm-l37204926-1-20473690-hxadf82c67.jpg

177 ms

gucci_interlocking_g_small_sterling_silver_pendant_necklace-1-20465480-hxfefe2f66.jpg

gucci_interlocking_g_small_sterling_silver_pendant_necklace-1-20465480-hxfefe2f66.jpg

174 ms

longines_conquest_green_dial_green_rubber_strap_watch_34mm-l34304029-1-20473641-hx2b7d0e45.jpg

longines_conquest_green_dial_green_rubber_strap_watch_34mm-l34304029-1-20473641-hx2b7d0e45.jpg

174 ms

gucci_interlocking_g_hoop_sterling_silver_earrings-1-20465563-hxa6d2313d.jpg

gucci_interlocking_g_hoop_sterling_silver_earrings-1-20465563-hxa6d2313d.jpg

175 ms

gucci_trademark_oval_tag_drop_hoop_sterling_silver_earrings-1-20465571-hx4e3709c1.jpg

gucci_trademark_oval_tag_drop_hoop_sterling_silver_earrings-1-20465571-hx4e3709c1.jpg

175 ms

longines_conquest_brown_dial_black_rubber_strap_watch_42mm-l38354329-1-20473708-hxdd4f8937.jpg

longines_conquest_brown_dial_black_rubber_strap_watch_42mm-l38354329-1-20473708-hxdd4f8937.jpg

176 ms

longines_mini_dolcevita_silver_dial_black_leather_strap_watch_21.50mm_x_29.00mm-l52004710-1-20460903-hxf3091080.jpg

longines_mini_dolcevita_silver_dial_black_leather_strap_watch_21.50mm_x_29.00mm-l52004710-1-20460903-hxf3091080.jpg

177 ms

gucci_interlocking_g_diamond_accent_black_onyx_yellow_gold_pendant_necklace-1-20465324-hx04727d58.jpg

gucci_interlocking_g_diamond_accent_black_onyx_yellow_gold_pendant_necklace-1-20465324-hx04727d58.jpg

177 ms

tp.widget.bootstrap.min.js

tp.widget.bootstrap.min.js

101 ms

tp.min.js

tp.min.js

105 ms

badge_new.png

badge_new.png

19 ms

Accessibility Review

scott-kay.reeds.com accessibility score

61

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

High

[aria-hidden="true"] elements contain focusable descendents

High

ARIA input fields do not have accessible names

High

[role]s do not have all required [aria-*] attributes

High

Elements with an ARIA [role] that require children to contain a specific [role] are missing some or all of those required children.

High

ARIA IDs are not unique

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

Best Practices

scott-kay.reeds.com best practices score

58

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Requests the geolocation permission on page load

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

scott-kay.reeds.com SEO score

75

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Scott-kay.reeds.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Scott-kay.reeds.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

scott-kay.reeds.com

Open Graph description is not detected on the main page of Scott Kay REEDS. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: