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smartmall.com.sg screenshot

Report Summary

  • 33

    Performance

    Renders faster than
    53% of other websites

  • 85

    Accessibility

    Visual factors better than
    that of 58% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 85

    SEO

    Google-friendlier than
    55% of websites

smartmall.com.sg

Corporate Discounts & Employee Benefits Program in Singapore

Page Load Speed

13.3 sec in total

First Response

624 ms

Resources Loaded

8.7 sec

Page Rendered

4 sec

smartmall.com.sg screenshot

About Website

Click here to check amazing Smartmall content. Otherwise, check out these important facts you probably never knew about smartmall.com.sg

SMARTMALL - Singapore First Corporate Benefits Retail Platform. Rewarding your employees for their loyalty and hard work is now made easy. Reach out to us to find out how to join our Employee Benefits...

Visit smartmall.com.sg

Key Findings

We analyzed Smartmall.com.sg page load time and found that the first response time was 624 ms and then it took 12.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

smartmall.com.sg performance score

33

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.2 s

43/100

10%

LCP (Largest Contentful Paint)

Value16.9 s

0/100

25%

SI (Speed Index)

Value11.9 s

4/100

10%

TBT (Total Blocking Time)

Value770 ms

38/100

30%

CLS (Cumulative Layout Shift)

Value0.008

100/100

15%

TTI (Time to Interactive)

Value12.2 s

15/100

10%

Network Requests Diagram

smartmall.com.sg

624 ms

css2

102 ms

slick.css

272 ms

slick-theme.css

316 ms

magnific-popup.css

327 ms

Our browser made a total of 162 requests to load all elements on the main page. We found that 34% of them (55 requests) were addressed to the original Smartmall.com.sg, 42% (68 requests) were made to Smartmall-com-sg.sgp1.digitaloceanspaces.com and 17% (28 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (4.7 sec) relates to the external source Smartmall-com-sg.sgp1.digitaloceanspaces.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 432.0 kB (24%)

Content Size

1.8 MB

After Optimization

1.4 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Smartmall.com.sg main page is 1.8 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 1.1 MB which makes up the majority of the site volume.

HTML Optimization

-88%

Potential reduce by 245.8 kB

  • Original 278.2 kB
  • After minification 232.0 kB
  • After compression 32.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 46.2 kB, which is 17% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 245.8 kB or 88% of the original size.

Image Optimization

-5%

Potential reduce by 53.3 kB

  • Original 1.1 MB
  • After minification 1.1 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Smartmall images are well optimized though.

JavaScript Optimization

-17%

Potential reduce by 43.3 kB

  • Original 248.4 kB
  • After minification 248.0 kB
  • After compression 205.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 43.3 kB or 17% of the original size.

CSS Optimization

-75%

Potential reduce by 89.5 kB

  • Original 118.9 kB
  • After minification 35.0 kB
  • After compression 29.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Smartmall.com.sg needs all CSS files to be minified and compressed as it can save up to 89.5 kB or 75% of the original size.

Requests Breakdown

Number of requests can be reduced by 44 (48%)

Requests Now

92

After Optimization

48

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 92 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Smartmall. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 33 to 1 for JavaScripts and from 13 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

smartmall.com.sg

smartmall.com.sg

624 ms

css2

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102 ms

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slick.css

272 ms

slick-theme.css

slick-theme.css

316 ms

magnific-popup.css

magnific-popup.css

327 ms

settings.css

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344 ms

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1Ptxg8zYS_SKggPN4iEgvnHyvveLxVtzpbCIPrcVIT9d4cw.woff

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVtzpbCIPrcVIT9d4cw.woff

317 ms

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303 ms

Accessibility Review

smartmall.com.sg accessibility score

85

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA input fields do not have accessible names

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

smartmall.com.sg best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

smartmall.com.sg SEO score

85

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Smartmall.com.sg can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Smartmall.com.sg main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

smartmall.com.sg

Open Graph data is detected on the main page of Smartmall. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: