Analyze 012smile

012 mobile מציגה – הצעת הסלולר המשתלמת ביותר

Page load speed analysis

  • 15/100

    Poor result
  • 4

    Successful tests
  • 4

    Failed tests
  • First response

    534 ms

  • Resources loaded

    4.5 sec

  • Page rendered

    479 ms

  • Total page load time

    5.5 sec

Click here to check amazing Smile content for Israel. Otherwise, check out these important facts you probably never knew about

We analyzed page load time and found that the first response time was 534 ms and then it took 4.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 70% of websites can load faster. This domain responded with an error, which can significantly jeopardize rating and web reputation

Page optimization

  • HTML 165.6 kB
    Images 510.8 kB
    Javascripts 1.1 MB
    CSS 185.2 kB

    In fact, the total size of main page is 1.9 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Javascripts take 1.1 MB which makes up the majority of the site volume.

    • Original 165.6 kB
    • After minification 119.5 kB
    • After compression 20.0 kB

    HTML optimization

    HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 46.1 kB, which is 28% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 145.6 kB or 88% of the original size.

    • Original 510.8 kB
    • After optimization 484.9 kB

    Image optimization

    Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Smile images are well optimized though.

    • Original 1.1 MB
    • After minification 708.4 kB
    • After compression 200.9 kB

    JavaScript optimization

    It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 852.1 kB or 81% of the original size.

    • Original 185.2 kB
    • After minification 141.3 kB
    • After compression 29.5 kB

    CSS optimization

    CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. needs all CSS files to be minified and compressed as it can save up to 155.7 kB or 84% of the original size.

Network requests diagram

  • reset.css
  • bootstrap.css
  • default.css
  • framework.css
  • bootstrap-select.css
  • flooders.css
  • ScriptCombine.axd
  • respond.min.js
  • jquery-1.9.1.js
  • modernizr.custom.012.js
  • jquery.placeholder.js
  • jquery.appear.js
  • jquery.tmpl.js
  • bootstrap.min.js
  • bootstrap-select.js
  • askit_popup.js
  • angular.1.2.10.min.js
  • jQuery-ui-1.10.4.custom.js
  • Validations.js
  • ValidationManager.js
  • GlobalMaster.js
  • GAHelper.js
  • ScriptCombine.axd
  • add2home.css
  • add2home.js
  • k_button.css
  • jsapi
  • UpperMenu.js
  • ScriptCombine.axd
  • 012.net_accessibility.js
  • analytics.js
  • gtm.js
  • fbspatiphebengregular-webfont.woff
  • menuIcon02regular.png
  • menuIcon02active.png
  • 012Smile.png
  • 012smile-iconinternet_v2.png
  • 012smile-iconplane.png
  • 012smile-iconphone.png
  • 012smile-iconkey_v4.png
  • 012smile-iconchat.png
  • 012smile-icontools.png
  • serviceandspeed.png
  • linkArrow.png
  • new-network.png
  • from-39.png
  • 012smile-iconspeed.png
  • 012smile-iconlock.png
  • 012_mutzarim_home_icon-143x94.jpg
  • sheremenu01.png
  • sheremenu02.png
  • sheremenu04.png
  • sheremenu05.png
  • collect
  • default+iw.css
  • default+iw.I.js
  • linkArrow1.png
  • fbspatiphebengbold-webfont.woff
  • mivtza_sapak-012_1500x403.jpg
  • carouselArrowsNew.png
  • conversion_async.js
  • fbds.js
  • openArrows.png
  • fbspatiphebengregular-webfont.ttf
  • alefhebrew.css
  • floater.aspx
  • fbspatiphebengbold-webfont.ttf
  • getFile.aspx

Our browser made a total of 80 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original, 71% (57 requests) were made to and 8% (6 requests) were made to The less responsive or slowest element that took the longest time to load (1.6 sec) relates to the external source

Additional info on


The browser has sent 70 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Smile. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 27 to 1 for JavaScripts and from 11 to 1 for CSS and as a result speed up the page load time.











Possible request optimization













Poor result


As for redirects, our browser reached this domain in two steps. The first redirect led to, then it was forwarded to, and finally we managed to open this domain. We strongly recommend that the redirects should be reduced, as the more redirects a site has, the slower it loads.

IP address uses IP address which is currently shared with 4 other domains. The more sites share the same IP address, the higher the host server’s workload is. It is strongly recommended that the host server should be changed or the hosting provider should be requested to give a different (separate) IP address for this domain.

Poor result

IP Trace

DNS records

Type Host Target/ip TTL Other
A 300
NS 300
NS 300

300 Mname:
Serial: 2018061701
Refresh: 21600
Retry: 7200
Expire: 5184000
Minimum-ttl: 300
MX 120 Pri: 100

Language and encoding

Normal result


IW iw language flag


N/A  language flag





Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise can be misinterpreted by Google and other search engines. Our service has detected that Hebrew is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

HTTPS certificate

SSL Certificate has no SSL certificate. Web browsing can be safer with HTTPS connection, so we suggest that it should be obtained for this site.

Normal result

Visitor World Map

Country of origin for 100% of all visits is Israel. It’s good for that their server is also located in Israel, as that enables the majority of their visitors to benefit from a much faster page load time.

Good result

Good result

Social Sharing Optimization

Open Graph data is detected on the main page of Smile. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook:

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