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snipp.com screenshot

Report Summary

  • 21

    Performance

    Renders faster than
    39% of other websites

  • 78

    Accessibility

    Visual factors better than
    that of 45% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

snipp.com

Snipp - Customer Acquisition, Engagement and Retention

Page Load Speed

2.8 sec in total

First Response

550 ms

Resources Loaded

1.6 sec

Page Rendered

671 ms

snipp.com screenshot

About Website

Visit snipp.com now to see the best up-to-date Snipp content for United States and also check out these interesting facts you probably never knew about snipp.com

See how Snipp helps you run simple one-off reward based promotions to ongoing loyalty programs and periodic rebates, all from a single technology vendor.

Visit snipp.com

Key Findings

We analyzed Snipp.com page load time and found that the first response time was 550 ms and then it took 2.3 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 45% of websites can load faster.

Performance Metrics

snipp.com performance score

21

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.1 s

21/100

10%

LCP (Largest Contentful Paint)

Value4.1 s

47/100

25%

SI (Speed Index)

Value45.4 s

0/100

10%

TBT (Total Blocking Time)

Value47,650 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.269

45/100

15%

TTI (Time to Interactive)

Value77.1 s

0/100

10%

Network Requests Diagram

snipp.com

550 ms

css

69 ms

75 ms

jquery.js

63 ms

jquery-migrate.min.js

49 ms

Our browser made a total of 73 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Snipp.com, 84% (61 requests) were made to Home.snipp.com and 5% (4 requests) were made to App-ab02.marketo.com. The less responsive or slowest element that took the longest time to load (550 ms) belongs to the original domain Snipp.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 836.9 kB (15%)

Content Size

5.5 MB

After Optimization

4.7 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Snipp.com main page is 5.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 4.9 MB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 82.2 kB

  • Original 98.4 kB
  • After minification 90.6 kB
  • After compression 16.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 82.2 kB or 84% of the original size.

Image Optimization

-8%

Potential reduce by 413.8 kB

  • Original 4.9 MB
  • After minification 4.5 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Snipp images are well optimized though.

JavaScript Optimization

-66%

Potential reduce by 247.8 kB

  • Original 373.9 kB
  • After minification 359.9 kB
  • After compression 126.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 247.8 kB or 66% of the original size.

CSS Optimization

-86%

Potential reduce by 93.1 kB

  • Original 108.0 kB
  • After minification 85.8 kB
  • After compression 14.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Snipp.com needs all CSS files to be minified and compressed as it can save up to 93.1 kB or 86% of the original size.

Requests Breakdown

Number of requests can be reduced by 19 (31%)

Requests Now

61

After Optimization

42

  • Images
  • JavaScript
  • CSS

The browser has sent 61 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Snipp. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 13 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

snipp.com

snipp.com

550 ms

css

css

69 ms

75 ms

jquery.js

jquery.js

63 ms

jquery-migrate.min.js

jquery-migrate.min.js

49 ms

54 ms

css

css

42 ms

css

css

56 ms

mailing-list.js

mailing-list.js

45 ms

custom.css

custom.css

60 ms

172 ms

69 ms

248 ms

171 ms

jquery.validate.js

jquery.validate.js

169 ms

forms2.min.js

forms2.min.js

37 ms

analytics.js

analytics.js

118 ms

SnippInteractive_logo.png

SnippInteractive_logo.png

99 ms

snipp_win2.png

snipp_win2.png

100 ms

snipp_check2.png

snipp_check2.png

99 ms

snipp_loyalty1.png

snipp_loyalty1.png

101 ms

snipp-rebates.png

snipp-rebates.png

101 ms

snipp_rewards1.png

snipp_rewards1.png

101 ms

snipp_2_u.png

snipp_2_u.png

103 ms

snipp_sites1.png

snipp_sites1.png

102 ms

snipp_ar1.png

snipp_ar1.png

103 ms

snipp_ir.png

snipp_ir.png

105 ms

left_top_pointer.png

left_top_pointer.png

105 ms

left_bottom_pointer.png

left_bottom_pointer.png

104 ms

SNIPP-dream-on-image.png

SNIPP-dream-on-image.png

115 ms

SNIPP-dream-on-image_mobile.png

SNIPP-dream-on-image_mobile.png

110 ms

right_top_pointer.png

right_top_pointer.png

106 ms

right_bottom_pointer.png

right_bottom_pointer.png

108 ms

loading-white-bg.gif

loading-white-bg.gif

105 ms

pFizer-logo-600x403.png

pFizer-logo-600x403.png

107 ms

mccain-logo-600x403.png

mccain-logo-600x403.png

112 ms

Lancome-logo-600x403.png

Lancome-logo-600x403.png

108 ms

Tyson-logo-600x403.png

Tyson-logo-600x403.png

112 ms

FritoLay_logo-600x403.png

FritoLay_logo-600x403.png

110 ms

colagte-logo-600x403.png

colagte-logo-600x403.png

109 ms

sunoco1-600x403.png

sunoco1-600x403.png

112 ms

sabraStacys-logo-600x403.png

sabraStacys-logo-600x403.png

134 ms

twitter_icon.png

twitter_icon.png

134 ms

snipp_logo.png

snipp_logo.png

134 ms

share_icons.png

share_icons.png

134 ms

close.png

close.png

133 ms

OpenSans-Light-webfont.woff

OpenSans-Light-webfont.woff

23 ms

OpenSans-Light-webfont.woff

OpenSans-Light-webfont.woff

23 ms

OpenSans-Semibold-webfont.woff

OpenSans-Semibold-webfont.woff

27 ms

OpenSans-Semibold-webfont.woff

OpenSans-Semibold-webfont.woff

24 ms

OpenSans-Bold-webfont.woff

OpenSans-Bold-webfont.woff

24 ms

OpenSansBold-webfont.woff

OpenSansBold-webfont.woff

24 ms

lte50872-webfont.woff

lte50872-webfont.woff

25 ms

OpenSans-Regular-webfont.woff

OpenSans-Regular-webfont.woff

24 ms

OpenSans-Regular-webfont.woff

OpenSans-Regular-webfont.woff

26 ms

fontawesome-webfont.svg

fontawesome-webfont.svg

26 ms

icomoon.woff

icomoon.woff

24 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

65 ms

munchkin.js

munchkin.js

27 ms

munchkin.js

munchkin.js

361 ms

getForm

getForm

277 ms

Snipp-Product-Banner-for-website-FINAL.png

Snipp-Product-Banner-for-website-FINAL.png

104 ms

home-page-sliders1-01.jpg

home-page-sliders1-01.jpg

68 ms

Snipp-KFR-Home-Slider-V2.jpg

Snipp-KFR-Home-Slider-V2.jpg

70 ms

CIX-banner.jpg

CIX-banner.jpg

76 ms

Retail-CIO-Outlook-slider-Revised.jpg

Retail-CIO-Outlook-slider-Revised.jpg

74 ms

Snipp-TSX-venture-slider_2016a1.jpg

Snipp-TSX-venture-slider_2016a1.jpg

67 ms

Trends-to-tech-instore-mkting-webinar-Final.jpg

Trends-to-tech-instore-mkting-webinar-Final.jpg

72 ms

nectar-loading.gif

nectar-loading.gif

70 ms

diagonal_line.png

diagonal_line.png

71 ms

visitWebPage

visitWebPage

41 ms

forms2.css

forms2.css

39 ms

forms2-theme-dark.css

forms2-theme-dark.css

39 ms

Accessibility Review

snipp.com accessibility score

78

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA input fields do not have accessible names

High

[aria-*] attributes are not valid or misspelled

High

ARIA IDs are not unique

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

snipp.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Missing source maps for large first-party JavaScript

SEO Factors

snipp.com SEO score

93

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Snipp.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Snipp.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

snipp.com

Open Graph description is not detected on the main page of Snipp. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: