Tools & Wizards About Us
sophisticatedmarketing.co.uk screenshot

Report Summary

  • 59

    Performance

    Renders faster than
    74% of other websites

  • 90

    Accessibility

    Visual factors better than
    that of 74% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 86

    SEO

    Google-friendlier than
    60% of websites

sophisticatedmarketing.co.uk

Marketing service to develop & implement strategies | Sophisticated Marketing

Page Load Speed

1.4 sec in total

First Response

76 ms

Resources Loaded

865 ms

Page Rendered

410 ms

sophisticatedmarketing.co.uk screenshot

About Website

Click here to check amazing Sophisticated Marketing content for Gibraltar. Otherwise, check out these important facts you probably never knew about sophisticatedmarketing.co.uk

Our marketing agency provides services to convert prospects into customers and grow your business. Develop & implement simplified strategies for traditional and digital marketing.

Visit sophisticatedmarketing.co.uk

Key Findings

We analyzed Sophisticatedmarketing.co.uk page load time and found that the first response time was 76 ms and then it took 1.3 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 25% of websites can load faster.

Performance Metrics

sophisticatedmarketing.co.uk performance score

59

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.0 s

49/100

10%

LCP (Largest Contentful Paint)

Value6.3 s

10/100

25%

SI (Speed Index)

Value5.2 s

60/100

10%

TBT (Total Blocking Time)

Value130 ms

96/100

30%

CLS (Cumulative Layout Shift)

Value0.047

99/100

15%

TTI (Time to Interactive)

Value11.9 s

17/100

10%

Network Requests Diagram

sophisticatedmarketing.co.uk

76 ms

sophisticatedmarketing.co.uk

205 ms

js

76 ms

css_nc8A9mr_HNHMTr7oSdcBWc7MI_4rDM285IsoUueqXmc.css

34 ms

css_D3kcNkdqc9qBE0hzrMO_bnDCorWjjhHJtdDDHFnQDpQ.css

65 ms

Our browser made a total of 50 requests to load all elements on the main page. We found that 60% of them (30 requests) were addressed to the original Sophisticatedmarketing.co.uk, 12% (6 requests) were made to Fonts.googleapis.com and 10% (5 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (548 ms) relates to the external source Searchads.apple.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 93.8 kB (4%)

Content Size

2.1 MB

After Optimization

2.0 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Sophisticatedmarketing.co.uk main page is 2.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Images take 2.0 MB which makes up the majority of the site volume.

HTML Optimization

-77%

Potential reduce by 33.3 kB

  • Original 43.1 kB
  • After minification 40.0 kB
  • After compression 9.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 33.3 kB or 77% of the original size.

Image Optimization

-3%

Potential reduce by 57.0 kB

  • Original 2.0 MB
  • After minification 1.9 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Sophisticated Marketing images are well optimized though.

JavaScript Optimization

-3%

Potential reduce by 3.4 kB

  • Original 112.6 kB
  • After minification 112.6 kB
  • After compression 109.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 51 B

  • Original 18.5 kB
  • After minification 18.5 kB
  • After compression 18.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Sophisticatedmarketing.co.uk has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 13 (31%)

Requests Now

42

After Optimization

29

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 42 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Sophisticated Marketing. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 7 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

sophisticatedmarketing.co.uk

sophisticatedmarketing.co.uk

76 ms

sophisticatedmarketing.co.uk

sophisticatedmarketing.co.uk

205 ms

js

js

76 ms

css_nc8A9mr_HNHMTr7oSdcBWc7MI_4rDM285IsoUueqXmc.css

css_nc8A9mr_HNHMTr7oSdcBWc7MI_4rDM285IsoUueqXmc.css

34 ms

css_D3kcNkdqc9qBE0hzrMO_bnDCorWjjhHJtdDDHFnQDpQ.css

css_D3kcNkdqc9qBE0hzrMO_bnDCorWjjhHJtdDDHFnQDpQ.css

65 ms

css2

css2

52 ms

css

css

68 ms

css

css

71 ms

css

css

72 ms

css

css

87 ms

css

css

71 ms

logo.svg

logo.svg

84 ms

1680369303google-ads-png.png

1680369303google-ads-png.png

91 ms

Meta_Platforms_Inc._logo.svg

Meta_Platforms_Inc._logo.svg

36 ms

homepage_logo.png

homepage_logo.png

548 ms

897234f.png

897234f.png

319 ms

download__2_.svg

download__2_.svg

37 ms

js_aRVJ3MdDVYsxtzIyliTzcm576TFmee9hAxhtWFHgGbw.js

js_aRVJ3MdDVYsxtzIyliTzcm576TFmee9hAxhtWFHgGbw.js

111 ms

page.js

page.js

47 ms

js_WfOz7v7jkNKREgBHyVo1S6cjtrzxnydKskSpAK1eAmw.js

js_WfOz7v7jkNKREgBHyVo1S6cjtrzxnydKskSpAK1eAmw.js

98 ms

eu_cookie_compliance.js

eu_cookie_compliance.js

83 ms

js_epuvclMXc5rqX9fLMTAgtGwvhs8Qt_-FHT-SiQ007Yk.js

js_epuvclMXc5rqX9fLMTAgtGwvhs8Qt_-FHT-SiQ007Yk.js

83 ms

development.svg

development.svg

89 ms

digital-marketing.svg

digital-marketing.svg

102 ms

SEO.svg

SEO.svg

100 ms

online-marketing-advertising.svg

online-marketing-advertising.svg

104 ms

content.svg

content.svg

288 ms

smartphone-app-store-optimisation.svg

smartphone-app-store-optimisation.svg

297 ms

social-marketing.svg

social-marketing.svg

296 ms

pay-per-click.svg

pay-per-click.svg

297 ms

responsive-website-mobile-app-design.svg

responsive-website-mobile-app-design.svg

303 ms

mobile-app-store-optimisation.png

mobile-app-store-optimisation.png

416 ms

optimise-app-engagement-boost-app-store-rank.jpg

optimise-app-engagement-boost-app-store-rank.jpg

354 ms

app-install-engagement-campaign-aso.jpg

app-install-engagement-campaign-aso.jpg

409 ms

custom-product-page-user-acquisition-costs.jpg

custom-product-page-user-acquisition-costs.jpg

408 ms

app-store-product-page-optimisation_0.jpg

app-store-product-page-optimisation_0.jpg

408 ms

how-to-increase-app-installs.jpg

how-to-increase-app-installs.jpg

409 ms

app-store-custom-product-pages.jpg

app-store-custom-product-pages.jpg

409 ms

google-discover.jpg

google-discover.jpg

435 ms

app-store-optimisation-discovery-channels.jpg

app-store-optimisation-discovery-channels.jpg

438 ms

sophisticated-marketing-target.svg

sophisticated-marketing-target.svg

418 ms

brainstorm-business-plan.jpg

brainstorm-business-plan.jpg

362 ms

lazysizes.min.js

lazysizes.min.js

393 ms

sm.25.html

sm.25.html

39 ms

eso.D0Uc7kY6.js

eso.D0Uc7kY6.js

80 ms

6xK-dSZaM9iE8KbpRA_LJ3z8mH9BOJvgkP8o58a-xDwxUD22FA.woff

6xK-dSZaM9iE8KbpRA_LJ3z8mH9BOJvgkP8o58a-xDwxUD22FA.woff

52 ms

Qw3PZQNVED7rKGKxtqIqX5E-AVSJrOCfjY46_DjQbMZhKSbpUVz0Eg.woff

Qw3PZQNVED7rKGKxtqIqX5E-AVSJrOCfjY46_DjQbMZhKSbpUVz0Eg.woff

79 ms

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVvaorCIPrcVIT9d4cw.woff

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVvaorCIPrcVIT9d4cw.woff

100 ms

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCtr6Hw5aXx-p7K4GLs.woff

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCtr6Hw5aXx-p7K4GLs.woff

101 ms

S6uyw4BMUTPHjx4wWCWtFCc.woff

S6uyw4BMUTPHjx4wWCWtFCc.woff

102 ms

Accessibility Review

sophisticatedmarketing.co.uk accessibility score

90

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Links do not have a discernible name

Best Practices

sophisticatedmarketing.co.uk best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

sophisticatedmarketing.co.uk SEO score

86

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Document doesn't have a valid hreflang

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Sophisticatedmarketing.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Sophisticatedmarketing.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

sophisticatedmarketing.co.uk

Open Graph data is detected on the main page of Sophisticated Marketing. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: