Tools & Wizards About Us
swisstrade.com.au screenshot

Report Summary

  • 18

    Performance

    Renders faster than
    34% of other websites

  • 95

    Accessibility

    Visual factors better than
    that of 86% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 98

    SEO

    Google-friendlier than
    92% of websites

swisstrade.com.au

Guest Amenities | Hotel Supplies Australia | Swisstrade

Page Load Speed

5.3 sec in total

First Response

245 ms

Resources Loaded

4.4 sec

Page Rendered

608 ms

swisstrade.com.au screenshot

About Website

Welcome to swisstrade.com.au homepage info - get ready to check Swisstrade best content right away, or after learning these important things about swisstrade.com.au

Premium suppliers and distributors of environmentally sustainable, luxury guest amenities and hotel operating equipment (HOE) supplies across Australia.

Visit swisstrade.com.au

Key Findings

We analyzed Swisstrade.com.au page load time and found that the first response time was 245 ms and then it took 5.1 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

swisstrade.com.au performance score

18

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.0 s

24/100

10%

LCP (Largest Contentful Paint)

Value17.8 s

0/100

25%

SI (Speed Index)

Value11.7 s

4/100

10%

TBT (Total Blocking Time)

Value3,260 ms

2/100

30%

CLS (Cumulative Layout Shift)

Value0.002

100/100

15%

TTI (Time to Interactive)

Value24.7 s

0/100

10%

Network Requests Diagram

swisstrade.com.au

245 ms

gtm.js

72 ms

slick.scss.css

41 ms

slick-theme.scss.css

33 ms

theme.scss.css

48 ms

Our browser made a total of 78 requests to load all elements on the main page. We found that 51% of them (40 requests) were addressed to the original Swisstrade.com.au, 15% (12 requests) were made to Embed.tawk.to and 6% (5 requests) were made to Youtube.com. The less responsive or slowest element that took the longest time to load (1.2 sec) belongs to the original domain Swisstrade.com.au.

Page Optimization Overview & Recommendations

Page size can be reduced by 234.1 kB (13%)

Content Size

1.9 MB

After Optimization

1.6 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Swisstrade.com.au main page is 1.9 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 834.5 kB which makes up the majority of the site volume.

HTML Optimization

-85%

Potential reduce by 167.1 kB

  • Original 197.6 kB
  • After minification 167.5 kB
  • After compression 30.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 30.1 kB, which is 15% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 167.1 kB or 85% of the original size.

Image Optimization

-1%

Potential reduce by 8.3 kB

  • Original 834.5 kB
  • After minification 826.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Swisstrade images are well optimized though.

JavaScript Optimization

-8%

Potential reduce by 58.3 kB

  • Original 737.1 kB
  • After minification 736.8 kB
  • After compression 678.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 317 B

  • Original 92.1 kB
  • After minification 92.1 kB
  • After compression 91.7 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Swisstrade.com.au has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 39 (58%)

Requests Now

67

After Optimization

28

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 67 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Swisstrade. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 34 to 1 for JavaScripts and from 7 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

swisstrade.com.au

swisstrade.com.au

245 ms

gtm.js

gtm.js

72 ms

slick.scss.css

slick.scss.css

41 ms

slick-theme.scss.css

slick-theme.scss.css

33 ms

theme.scss.css

theme.scss.css

48 ms

css

css

42 ms

css

css

62 ms

lazysizes.js

lazysizes.js

31 ms

vendor.js

vendor.js

46 ms

parallax.js

parallax.js

42 ms

theme.js

theme.js

53 ms

preloads.js

preloads.js

84 ms

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

57 ms

features-1c0b396bd4d054b94abae1eb6a1bd6ba47beb35525c57a217c77a862ff06d83f.js

features-1c0b396bd4d054b94abae1eb6a1bd6ba47beb35525c57a217c77a862ff06d83f.js

62 ms

cfp_refactored22269.js

cfp_refactored22269.js

680 ms

jquery-uinew.min22269.css

jquery-uinew.min22269.css

479 ms

pagefly.js

pagefly.js

60 ms

shopify-perf-kit-unstable.min.js

shopify-perf-kit-unstable.min.js

63 ms

trekkie.storefront.7836aecdaf364c06a130c1dcc9f08bba01d6c89e.min.js

trekkie.storefront.7836aecdaf364c06a130c1dcc9f08bba01d6c89e.min.js

161 ms

shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js

shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js

159 ms

shopify-boomerang-1.0.0.min.js

shopify-boomerang-1.0.0.min.js

159 ms

11KAsqWQchc

11KAsqWQchc

535 ms

globally-connected-map-2019.svg

globally-connected-map-2019.svg

147 ms

pattern-white.png

pattern-white.png

453 ms

s-bg.png

s-bg.png

452 ms

Guest_Toiletries__STHomePage300x300_300x300.jpg

Guest_Toiletries__STHomePage300x300_300x300.jpg

453 ms

Swisstrade-Our-Mission-ECObyGreenCulture-Dispensers_300x300.jpg

Swisstrade-Our-Mission-ECObyGreenCulture-Dispensers_300x300.jpg

452 ms

our-mission-3_300x300.jpg

our-mission-3_300x300.jpg

452 ms

our-mission-4_300x300.jpg

our-mission-4_300x300.jpg

453 ms

Trolleys-and-Carts_300x300.jpg

Trolleys-and-Carts_300x300.jpg

523 ms

Aveda-2_0640d823-c312-4911-8fd4-66dd31479e24_medium.jpg

Aveda-2_0640d823-c312-4911-8fd4-66dd31479e24_medium.jpg

675 ms

Dispensers_9167a07d-37d3-42ab-9e9f-5fb966f8f869_medium.jpg

Dispensers_9167a07d-37d3-42ab-9e9f-5fb966f8f869_medium.jpg

676 ms

empty.png

empty.png

786 ms

Swisstrade_brandpartners.png

Swisstrade_brandpartners.png

453 ms

QGY_z_wNahGAdqQ43RhVcIgYT2Xz5u32K0nXBi8JoA.woff

QGY_z_wNahGAdqQ43RhVcIgYT2Xz5u32K0nXBi8JoA.woff

400 ms

QGY_z_wNahGAdqQ43RhVcIgYT2Xz5u32K67QBi8JoA.woff

QGY_z_wNahGAdqQ43RhVcIgYT2Xz5u32K67QBi8JoA.woff

413 ms

3479FE_3_0.woff

3479FE_3_0.woff

431 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

1214 ms

3479FE_0_0.woff

3479FE_0_0.woff

729 ms

www-player.css

www-player.css

21 ms

www-embed-player.js

www-embed-player.js

51 ms

base.js

base.js

77 ms

Swisstrade-Homepage-Banner-illy-Coffee-Machines-and-Capsules-2_1728x.jpg

Swisstrade-Homepage-Banner-illy-Coffee-Machines-and-Capsules-2_1728x.jpg

707 ms

ad_status.js

ad_status.js

180 ms

3479FE_3_0.ttf

3479FE_3_0.ttf

154 ms

RAiHx6Z8aI87xfn3BcPOACt6MzvCMtPfFa8gMAvLcEc.js

RAiHx6Z8aI87xfn3BcPOACt6MzvCMtPfFa8gMAvLcEc.js

155 ms

embed.js

embed.js

63 ms

KFOmCnqEu92Fr1Mu4mxM.woff

KFOmCnqEu92Fr1Mu4mxM.woff

18 ms

KFOlCnqEu92Fr1MmEU9fBBc-.woff

KFOlCnqEu92Fr1MmEU9fBBc-.woff

44 ms

3479FE_0_0.ttf

3479FE_0_0.ttf

62 ms

id

id

37 ms

Create

Create

99 ms

GenerateIT

GenerateIT

15 ms

powr.js

powr.js

48 ms

1erno66rr.js

1erno66rr.js

95 ms

pixel.js

pixel.js

45 ms

pixel.js

pixel.js

48 ms

fontawesome-webfont.ttf

fontawesome-webfont.ttf

1077 ms

Guest_Toiletries__STHomePage300x300_180x.jpg

Guest_Toiletries__STHomePage300x300_180x.jpg

153 ms

Swisstrade-Our-Mission-ECObyGreenCulture-Dispensers_180x.jpg

Swisstrade-Our-Mission-ECObyGreenCulture-Dispensers_180x.jpg

275 ms

our-mission-3_180x.jpg

our-mission-3_180x.jpg

159 ms

our-mission-4_180x.jpg

our-mission-4_180x.jpg

201 ms

Trolleys-and-Carts_180x.jpg

Trolleys-and-Carts_180x.jpg

222 ms

1erno66rr

1erno66rr

156 ms

Hotel-Essentials-Homepage-Banner_1728x.jpg

Hotel-Essentials-Homepage-Banner_1728x.jpg

542 ms

Seedling-Slippers-Swisstrade-Home-Banner-01_1728x.jpg

Seedling-Slippers-Swisstrade-Home-Banner-01_1728x.jpg

814 ms

Swisstrade-Homepage-Banner-Test-02_1728x.jpg

Swisstrade-Homepage-Banner-Test-02_1728x.jpg

829 ms

twk-object-values-polyfill.js

twk-object-values-polyfill.js

56 ms

twk-event-polyfill.js

twk-event-polyfill.js

113 ms

twk-entries-polyfill.js

twk-entries-polyfill.js

113 ms

twk-main.js

twk-main.js

42 ms

twk-vendor.js

twk-vendor.js

35 ms

twk-chunk-vendors.js

twk-chunk-vendors.js

60 ms

twk-chunk-common.js

twk-chunk-common.js

47 ms

twk-runtime.js

twk-runtime.js

54 ms

twk-app.js

twk-app.js

57 ms

widget-settings

widget-settings

75 ms

en.js

en.js

11 ms

Accessibility Review

swisstrade.com.au accessibility score

95

Accessibility Issues

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

Best Practices

swisstrade.com.au best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

swisstrade.com.au SEO score

98

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Swisstrade.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Swisstrade.com.au main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

swisstrade.com.au

Open Graph data is detected on the main page of Swisstrade. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: