Tools & Wizards About Us
tobaccofreedom.org screenshot

Report Summary

  • 98

    Performance

    Renders faster than
    95% of other websites

  • 52

    Accessibility

    Visual factors better than
    that of 21% of websites

  • 58

    Best Practices

    More advanced features
    available than in
    20% of websites

  • 67

    SEO

    Google-friendlier than
    26% of websites

tobaccofreedom.org

TobaccoFreedom.org :: InfoImagination :: Scott Goold director

Page Load Speed

1.4 sec in total

First Response

177 ms

Resources Loaded

1.1 sec

Page Rendered

97 ms

tobaccofreedom.org screenshot

About Website

Welcome to tobaccofreedom.org homepage info - get ready to check Tobacco Freedom best content right away, or after learning these important things about tobaccofreedom.org

TobaccoFreedom is a leading policy forum providing lastest scientific and medical opinion, social commentary, and policy research regarding tobacco, smoking and tobacco-related issues for educators, r...

Visit tobaccofreedom.org

Key Findings

We analyzed Tobaccofreedom.org page load time and found that the first response time was 177 ms and then it took 1.2 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 25% of websites can load faster.

Performance Metrics

tobaccofreedom.org performance score

98

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value1.8 s

88/100

10%

LCP (Largest Contentful Paint)

Value1.8 s

98/100

25%

SI (Speed Index)

Value1.8 s

100/100

10%

TBT (Total Blocking Time)

Value0 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value1.8 s

100/100

10%

Network Requests Diagram

tobaccofreedom.org

177 ms

tobaccofreedom.org

266 ms

free_nav.js

203 ms

deaths.js

201 ms

bk_purple.gif

76 ms

Our browser made a total of 28 requests to load all elements on the main page. We found that 93% of them (26 requests) were addressed to the original Tobaccofreedom.org, 7% (2 requests) were made to Infoimagination.org. The less responsive or slowest element that took the longest time to load (434 ms) belongs to the original domain Tobaccofreedom.org.

Page Optimization Overview & Recommendations

Page size can be reduced by 10.2 kB (42%)

Content Size

24.6 kB

After Optimization

14.3 kB

  • HTML
  • Images

In fact, the total size of Tobaccofreedom.org main page is 24.6 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only 5% of websites need less resources to load. HTML takes 14.2 kB which makes up the majority of the site volume.

HTML Optimization

-72%

Potential reduce by 10.2 kB

  • Original 14.2 kB
  • After minification 13.2 kB
  • After compression 4.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 10.2 kB or 72% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 10.3 kB
  • After minification 10.3 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Tobacco Freedom images are well optimized though.

Requests Breakdown

Number of requests can be reduced by 17 (71%)

Requests Now

24

After Optimization

7

  • Images

The browser has sent 24 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Tobacco Freedom. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests and as a result speed up the page load time.

Network Requests Diagram

tobaccofreedom.org

tobaccofreedom.org

177 ms

tobaccofreedom.org

tobaccofreedom.org

266 ms

free_nav.js

free_nav.js

203 ms

deaths.js

deaths.js

201 ms

bk_purple.gif

bk_purple.gif

76 ms

header.gif

header.gif

129 ms

bk_yellow_slice.gif

bk_yellow_slice.gif

209 ms

yellow_crn_lft.gif

yellow_crn_lft.gif

205 ms

highlights_animated.gif

highlights_animated.gif

210 ms

highlights_bottom.gif

highlights_bottom.gif

201 ms

space.gif

space.gif

219 ms

ag.gif

ag.gif

229 ms

ccaa.gif

ccaa.gif

267 ms

issues.gif

issues.gif

268 ms

about.gif

about.gif

272 ms

tobacco_doc_170.gif

tobacco_doc_170.gif

273 ms

phil_mo_170.jpeg

phil_mo_170.jpeg

298 ms

bk_yellow_slice_rht1.gif

bk_yellow_slice_rht1.gif

297 ms

bulb_off.gif

bulb_off.gif

336 ms

stars.gif

stars.gif

329 ms

b_w3.jpeg

b_w3.jpeg

343 ms

bottom_box.gif

bottom_box.gif

359 ms

corner.gif

corner.gif

366 ms

btm_corner_yellow.gif

btm_corner_yellow.gif

366 ms

logo_sm.gif

logo_sm.gif

395 ms

javascript.gif

javascript.gif

400 ms

lt_corner1.gif

lt_corner1.gif

409 ms

rt_corner1.gif

rt_corner1.gif

434 ms

Accessibility Review

tobaccofreedom.org accessibility score

52

Accessibility Issues

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Form elements do not have associated labels

Best Practices

tobaccofreedom.org best practices score

58

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

High

Browser errors were logged to the console

High

Issues were logged in the Issues panel in Chrome Devtools

SEO Factors

tobaccofreedom.org SEO score

67

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Tobaccofreedom.org can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Tobaccofreedom.org main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

tobaccofreedom.org

Open Graph description is not detected on the main page of Tobacco Freedom. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: