Tools & Wizards About Us
visitmaidstone.com screenshot

Report Summary

  • 8

    Performance

    Renders faster than
    22% of other websites

  • 91

    Accessibility

    Visual factors better than
    that of 76% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 92

    SEO

    Google-friendlier than
    74% of websites

visitmaidstone.com

Visit Maidstone | Official Tourist Information for Maidstone | What's On

Page Load Speed

3.7 sec in total

First Response

172 ms

Resources Loaded

3 sec

Page Rendered

580 ms

visitmaidstone.com screenshot

About Website

Welcome to visitmaidstone.com homepage info - get ready to check Visit Maidstone best content for United Kingdom right away, or after learning these important things about visitmaidstone.com

Welcome to the official Maidstone tourist information site. Discover what's on, find accommodation, explore top attractions and grab exciting offers. Plan your visit today.

Visit visitmaidstone.com

Key Findings

We analyzed Visitmaidstone.com page load time and found that the first response time was 172 ms and then it took 3.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

visitmaidstone.com performance score

8

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.5 s

6/100

10%

LCP (Largest Contentful Paint)

Value22.1 s

0/100

25%

SI (Speed Index)

Value10.8 s

7/100

10%

TBT (Total Blocking Time)

Value2,060 ms

7/100

30%

CLS (Cumulative Layout Shift)

Value0.348

32/100

15%

TTI (Time to Interactive)

Value21.7 s

1/100

10%

Network Requests Diagram

visitmaidstone.com

172 ms

www.visitmaidstone.com

524 ms

style_v63835491409.css

237 ms

js

75 ms

iframe_api

54 ms

Our browser made a total of 109 requests to load all elements on the main page. We found that 50% of them (55 requests) were addressed to the original Visitmaidstone.com, 22% (24 requests) were made to Eu-assets.simpleview-europe.com and 6% (7 requests) were made to Youtube.com. The less responsive or slowest element that took the longest time to load (1.6 sec) belongs to the original domain Visitmaidstone.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 315.0 kB (14%)

Content Size

2.2 MB

After Optimization

1.9 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Visitmaidstone.com main page is 2.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 1.6 MB which makes up the majority of the site volume.

HTML Optimization

-87%

Potential reduce by 271.4 kB

  • Original 311.4 kB
  • After minification 310.5 kB
  • After compression 40.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 271.4 kB or 87% of the original size.

Image Optimization

-2%

Potential reduce by 28.9 kB

  • Original 1.6 MB
  • After minification 1.5 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Visit Maidstone images are well optimized though.

JavaScript Optimization

-2%

Potential reduce by 5.9 kB

  • Original 283.8 kB
  • After minification 282.2 kB
  • After compression 277.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-13%

Potential reduce by 8.8 kB

  • Original 70.4 kB
  • After minification 67.1 kB
  • After compression 61.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Visitmaidstone.com needs all CSS files to be minified and compressed as it can save up to 8.8 kB or 13% of the original size.

Requests Breakdown

Number of requests can be reduced by 22 (21%)

Requests Now

105

After Optimization

83

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 105 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Visit Maidstone. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 20 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

visitmaidstone.com

visitmaidstone.com

172 ms

www.visitmaidstone.com

www.visitmaidstone.com

524 ms

style_v63835491409.css

style_v63835491409.css

237 ms

js

js

75 ms

iframe_api

iframe_api

54 ms

jquery.ui.datepicker-en_v63775376442.js

jquery.ui.datepicker-en_v63775376442.js

454 ms

HighlightedProductsCalendar_v63856218964.js

HighlightedProductsCalendar_v63856218964.js

447 ms

jsLanguages.asp

jsLanguages.asp

421 ms

public

public

510 ms

element.js

element.js

46 ms

CookieScript.js

CookieScript.js

385 ms

CookieStyleFinal.css

CookieStyleFinal.css

381 ms

SectionInView_v63835491409.js

SectionInView_v63835491409.js

312 ms

DataCaptureProductList_v63856218962.js

DataCaptureProductList_v63856218962.js

302 ms

www-widgetapi.js

www-widgetapi.js

7 ms

analytics.js

analytics.js

37 ms

60 ms

svLogo_blackAndColor.png

svLogo_blackAndColor.png

59 ms

icon_facebook.png

icon_facebook.png

84 ms

icon_twitter(1).png

icon_twitter(1).png

84 ms

icon_instagram(1).png

icon_instagram(1).png

85 ms

logo.png

logo.png

85 ms

logo_print.gif

logo_print.gif

83 ms

button_addtoitinerary.gif

button_addtoitinerary.gif

84 ms

basket_view_saved.png

basket_view_saved.png

378 ms

btn_sitesearch@x2.png

btn_sitesearch@x2.png

377 ms

dropdownmenux2.png

dropdownmenux2.png

379 ms

noimage.jpg

noimage.jpg

379 ms

arrow_left.png

arrow_left.png

378 ms

arrow_right.png

arrow_right.png

377 ms

logo_maidstonecouncil.png

logo_maidstonecouncil.png

439 ms

logo_beyonk.png

logo_beyonk.png

442 ms

logo_tripadvisor.png

logo_tripadvisor.png

440 ms

63 ms

75 ms

82 ms

icon_basket.gif

icon_basket.gif

424 ms

arrow_grey_down.png

arrow_grey_down.png

422 ms

icon_enewsletter.gif

icon_enewsletter.gif

421 ms

icon_ticket.png

icon_ticket.png

497 ms

www.visitmaidstone.com

www.visitmaidstone.com

1580 ms

collect

collect

19 ms

collect

collect

34 ms

www.visitmaidstone.com

www.visitmaidstone.com

533 ms

www.visitmaidstone.com

www.visitmaidstone.com

1064 ms

17 ms

logo_overlay.png

logo_overlay.png

433 ms

loading.svg

loading.svg

435 ms

instagram_feed.png

instagram_feed.png

512 ms

choice.js

choice.js

687 ms

www.visitmaidstone.com

www.visitmaidstone.com

456 ms

208 ms

locationLookup.asp

locationLookup.asp

368 ms

locationLookup.asp

locationLookup.asp

427 ms

locationLookup.asp

locationLookup.asp

428 ms

locationLookup.asp

locationLookup.asp

434 ms

locationLookup.asp

locationLookup.asp

455 ms

locationLookup.asp

locationLookup.asp

528 ms

locationLookup.asp

locationLookup.asp

537 ms

locationLookup.asp

locationLookup.asp

675 ms

locationLookup.asp

locationLookup.asp

674 ms

locationLookup.asp

locationLookup.asp

781 ms

arrow_left_block.png

arrow_left_block.png

680 ms

arrow_right_block.png

arrow_right_block.png

687 ms

arrow_readmore_0.png

arrow_readmore_0.png

687 ms

arrow_subnav.png

arrow_subnav.png

688 ms

arrow_white_right.png

arrow_white_right.png

687 ms

ajax-loader.gif

ajax-loader.gif

688 ms

17 ms

16 ms

24 ms

29 ms

26 ms

26 ms

26 ms

36 ms

39 ms

35 ms

38 ms

37 ms

38 ms

44 ms

46 ms

45 ms

48 ms

48 ms

bg_message_price.png

bg_message_price.png

740 ms

bg_message_quality.png

bg_message_quality.png

741 ms

icon_basket_active.gif

icon_basket_active.gif

740 ms

Maidstone-Trail-app-advert.jpg

Maidstone-Trail-app-advert.jpg

848 ms

7A6rPg_6RdM

7A6rPg_6RdM

95 ms

www-player.css

www-player.css

8 ms

www-embed-player.js

www-embed-player.js

24 ms

base.js

base.js

62 ms

cmp2-polyfilled.js

cmp2-polyfilled.js

151 ms

ad_status.js

ad_status.js

198 ms

XRk6eFbYaDme_I9SSIFgFZ9I1nSvAmlSIHv6h58Lfu0.js

XRk6eFbYaDme_I9SSIFgFZ9I1nSvAmlSIHv6h58Lfu0.js

175 ms

embed.js

embed.js

91 ms

geoip

geoip

43 ms

KFOmCnqEu92Fr1Mu4mxP.ttf

KFOmCnqEu92Fr1Mu4mxP.ttf

216 ms

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

216 ms

id

id

44 ms

cmp-list.json

cmp-list.json

8 ms

cmp2ui-en.js

cmp2ui-en.js

87 ms

vendor-list-trimmed-v1.json

vendor-list-trimmed-v1.json

89 ms

Create

Create

311 ms

geoip

geoip

27 ms

GenerateIT

GenerateIT

13 ms

print_v63835491409.css

print_v63835491409.css

154 ms

Accessibility Review

visitmaidstone.com accessibility score

91

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

High

List items (<li>) are not contained within <ul> or <ol> parent elements.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Some elements have a [tabindex] value greater than 0

Best Practices

visitmaidstone.com best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Missing source maps for large first-party JavaScript

SEO Factors

visitmaidstone.com SEO score

92

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Visitmaidstone.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Visitmaidstone.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

visitmaidstone.com

Open Graph description is not detected on the main page of Visit Maidstone. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: