Tools & Wizards About Us
vitalproteins.com screenshot

Report Summary

  • 20

    Performance

    Renders faster than
    37% of other websites

  • 91

    Accessibility

    Visual factors better than
    that of 76% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 79

    SEO

    Google-friendlier than
    40% of websites

vitalproteins.com

Buy Collagen Protein Powder & Collagen Supplements | Vital Proteins

Page Load Speed

3.5 sec in total

First Response

434 ms

Resources Loaded

2.2 sec

Page Rendered

780 ms

vitalproteins.com screenshot

About Website

Welcome to vitalproteins.com homepage info - get ready to check Vital Proteins best content for United States right away, or after learning these important things about vitalproteins.com

Vital Proteins gives you the boost you need to support healthy hair, skin, nails, bone and joint health. Shop now and save 15% when you subscribe today!

Visit vitalproteins.com

Key Findings

We analyzed Vitalproteins.com page load time and found that the first response time was 434 ms and then it took 3 sec to load all DOM resources and completely render a web page. This is a poor result, as 55% of websites can load faster.

Performance Metrics

vitalproteins.com performance score

20

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.1 s

22/100

10%

LCP (Largest Contentful Paint)

Value7.3 s

4/100

25%

SI (Speed Index)

Value10.1 s

9/100

10%

TBT (Total Blocking Time)

Value3,220 ms

2/100

30%

CLS (Cumulative Layout Shift)

Value0.032

100/100

15%

TTI (Time to Interactive)

Value32.4 s

0/100

10%

Network Requests Diagram

www.vitalproteins.com

434 ms

gtm.js

127 ms

country-redirect.js

202 ms

tailwind.css

81 ms

new2020.css

95 ms

Our browser made a total of 163 requests to load all elements on the main page. We found that 43% of them (70 requests) were addressed to the original Vitalproteins.com, 21% (35 requests) were made to S.amazon-adsystem.com and 5% (8 requests) were made to Searchanise-ef84.kxcdn.com. The less responsive or slowest element that took the longest time to load (537 ms) relates to the external source Rtb-csync.smartadserver.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 708.6 kB (15%)

Content Size

4.9 MB

After Optimization

4.2 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Vitalproteins.com main page is 4.9 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 3.9 MB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 269.2 kB

  • Original 344.2 kB
  • After minification 341.1 kB
  • After compression 75.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 269.2 kB or 78% of the original size.

Image Optimization

-9%

Potential reduce by 350.2 kB

  • Original 3.9 MB
  • After minification 3.5 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Vital Proteins images are well optimized though.

JavaScript Optimization

-12%

Potential reduce by 73.1 kB

  • Original 618.1 kB
  • After minification 618.1 kB
  • After compression 545.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 73.1 kB or 12% of the original size.

CSS Optimization

-35%

Potential reduce by 16.1 kB

  • Original 45.4 kB
  • After minification 29.7 kB
  • After compression 29.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Vitalproteins.com needs all CSS files to be minified and compressed as it can save up to 16.1 kB or 35% of the original size.

Requests Breakdown

Number of requests can be reduced by 99 (72%)

Requests Now

138

After Optimization

39

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 138 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Vital Proteins. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 53 to 1 for JavaScripts and from 11 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.vitalproteins.com

www.vitalproteins.com

434 ms

gtm.js

gtm.js

127 ms

country-redirect.js

country-redirect.js

202 ms

tailwind.css

tailwind.css

81 ms

new2020.css

new2020.css

95 ms

preloads.js

preloads.js

95 ms

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

94 ms

storefront-80e528be853eac23af2454534897ca9536b1d3d04aa043b042f34879a3c111c8.js

storefront-80e528be853eac23af2454534897ca9536b1d3d04aa043b042f34879a3c111c8.js

93 ms

features-1c0b396bd4d054b94abae1eb6a1bd6ba47beb35525c57a217c77a862ff06d83f.js

features-1c0b396bd4d054b94abae1eb6a1bd6ba47beb35525c57a217c77a862ff06d83f.js

93 ms

swiper-bundle.min.css

swiper-bundle.min.css

94 ms

swiper-bundle.min.js

swiper-bundle.min.js

111 ms

jquery.min.js

jquery.min.js

94 ms

17260515767.js

17260515767.js

98 ms

normalized-fonts.css

normalized-fonts.css

109 ms

css2

css2

98 ms

klaviyo.js

klaviyo.js

104 ms

shopify-perf-kit-unstable.min.js

shopify-perf-kit-unstable.min.js

99 ms

runtime.js

runtime.js

71 ms

961.js

961.js

75 ms

481.js

481.js

80 ms

cart-drawer.js

cart-drawer.js

74 ms

icons.js

icons.js

86 ms

brightback.js

brightback.js

362 ms

klaviyo_subscribe.js

klaviyo_subscribe.js

81 ms

assetUrls.js

assetUrls.js

83 ms

VP_Icons.css

VP_Icons.css

97 ms

app.js

app.js

102 ms

838.js

838.js

111 ms

513.js

513.js

99 ms

683.js

683.js

107 ms

300.js

300.js

112 ms

vital-library.js

vital-library.js

122 ms

trekkie.storefront.a1ad2ab43a5932ff96084a0e2e69f51ba73ddbec.min.js

trekkie.storefront.a1ad2ab43a5932ff96084a0e2e69f51ba73ddbec.min.js

107 ms

shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js

shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js

108 ms

shopify-boomerang-1.0.0.min.js

shopify-boomerang-1.0.0.min.js

108 ms

search.png

search.png

236 ms

vital_proteins_logo_horizontal_09b05023-247f-441c-8598-9296bc15bcae_400x.png

vital_proteins_logo_horizontal_09b05023-247f-441c-8598-9296bc15bcae_400x.png

106 ms

Product_Image_200x.png

Product_Image_200x.png

105 ms

Product_Image_2ec4b79e-0012-410e-af5c-b67633738197_200x.png

Product_Image_2ec4b79e-0012-410e-af5c-b67633738197_200x.png

104 ms

Product_Image_9edd0722-a8a2-4349-8ce6-40ed59c381f0_200x.png

Product_Image_9edd0722-a8a2-4349-8ce6-40ed59c381f0_200x.png

142 ms

Image_c9dc8f51-28c1-4e31-9e92-3b864a93c9d0_200x.png

Image_c9dc8f51-28c1-4e31-9e92-3b864a93c9d0_200x.png

140 ms

Image_ae178e2d-38f6-4538-838b-56ce00d7f647_300x.png

Image_ae178e2d-38f6-4538-838b-56ce00d7f647_300x.png

141 ms

Rectangle_812_300x.png

Rectangle_812_300x.png

140 ms

Image-1_300x.png

Image-1_300x.png

183 ms

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183 ms

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Group_3584_400x.png

235 ms

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Group_3580_400x.png

238 ms

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Group_3583_400x.png

237 ms

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238 ms

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254 ms

1_HERO_Lemon_400x.png

1_HERO_Lemon_400x.png

272 ms

2_LIFESTYLE_Lemon_400x.png

2_LIFESTYLE_Lemon_400x.png

240 ms

1_HERO_CPA10_400x.png

1_HERO_CPA10_400x.png

256 ms

2_LIFESTYLE_CPA10_400x.png

2_LIFESTYLE_CPA10_400x.png

260 ms

1_HERO_CPC10_400x.png

1_HERO_CPC10_400x.png

255 ms

2_LIFESTYLE_CPC10_400x.png

2_LIFESTYLE_CPC10_400x.png

269 ms

1_HERO_Matcha_492efeec-7f74-443b-9c78-16654686cbc4_400x.png

1_HERO_Matcha_492efeec-7f74-443b-9c78-16654686cbc4_400x.png

318 ms

2_LIFESTYLE_Matcha_454daa12-d9b0-4a7e-8878-d256c6f497fb_400x.png

2_LIFESTYLE_Matcha_454daa12-d9b0-4a7e-8878-d256c6f497fb_400x.png

272 ms

1_HERO_CP10_400x.jpg

1_HERO_CP10_400x.jpg

290 ms

2_LIFESTYLE_CP10_400x.jpg

2_LIFESTYLE_CP10_400x.jpg

280 ms

vital-proteins-everybody-with-body.png

vital-proteins-everybody-with-body.png

289 ms

Frame_180.png

Frame_180.png

318 ms

Frame_182_0b14f1a0-3883-40d5-9404-2a3ff60bf1c0.png

Frame_182_0b14f1a0-3883-40d5-9404-2a3ff60bf1c0.png

318 ms

fender_analytics.113876fdc67592e7cbfd.js

fender_analytics.113876fdc67592e7cbfd.js

234 ms

static.047f24ade89e4aff54a9.js

static.047f24ade89e4aff54a9.js

233 ms

runtime.797d0919a947775d46ef.js

runtime.797d0919a947775d46ef.js

93 ms

sharedUtils.9a6c7cead1cefc328bca.js

sharedUtils.9a6c7cead1cefc328bca.js

103 ms

vendors~signup_forms~post_identification_sync~web_personalization~reviews~atlas.b0930143925bb765e2d3.js

vendors~signup_forms~post_identification_sync~web_personalization~reviews~atlas.b0930143925bb765e2d3.js

116 ms

vendors~signup_forms~post_identification_sync~onsite-triggering.98adbd4f3c00592d4b9b.js

vendors~signup_forms~post_identification_sync~onsite-triggering.98adbd4f3c00592d4b9b.js

116 ms

vendors~signup_forms.87a8144324ad4ca548d7.js

vendors~signup_forms.87a8144324ad4ca548d7.js

116 ms

default~signup_forms~onsite-triggering.39d05cf4fd44271c1730.js

default~signup_forms~onsite-triggering.39d05cf4fd44271c1730.js

102 ms

signup_forms.14aea6243661fa58c6fa.js

signup_forms.14aea6243661fa58c6fa.js

115 ms

ABCMonumentGrotesk-Regular.otf

ABCMonumentGrotesk-Regular.otf

293 ms

ABCMonumentGrotesk-Medium.otf

ABCMonumentGrotesk-Medium.otf

322 ms

a17260515767.html

a17260515767.html

203 ms

AvenirNext-DemiBold_cf7e33fe-0129-47f2-b553-633b92168b57.woff

AvenirNext-DemiBold_cf7e33fe-0129-47f2-b553-633b92168b57.woff

276 ms

AvenirNext-Regular_f62e4491-f7f0-4c15-8d7c-40e55bd18e16.woff

AvenirNext-Regular_f62e4491-f7f0-4c15-8d7c-40e55bd18e16.woff

297 ms

2024_Daily-Greens-Refresh_DTC_Homepage-Banner_Desktop_1920x.jpg

2024_Daily-Greens-Refresh_DTC_Homepage-Banner_Desktop_1920x.jpg

289 ms

Avenir_Next_Medium.ttf

Avenir_Next_Medium.ttf

270 ms

Avenir_Next_Regular.ttf

Avenir_Next_Regular.ttf

250 ms

Avenir_Next_Ultralight.ttf

Avenir_Next_Ultralight.ttf

250 ms

Avenir_Next_Demibold.ttf

Avenir_Next_Demibold.ttf

251 ms

Avenir_Next_Bold.ttf

Avenir_Next_Bold.ttf

275 ms

Avenir_Next_Heavy.ttf

Avenir_Next_Heavy.ttf

275 ms

LabilGrotesk-Regular.otf

LabilGrotesk-Regular.otf

274 ms

AvenirNext-Regular.woff

AvenirNext-Regular.woff

134 ms

DentonCondensed-Regular.otf

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244 ms

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245 ms

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244 ms

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300 ms

KapraNeueRegular.woff

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203 ms

KapraNeue-Regular.woff

KapraNeue-Regular.woff

255 ms

site.min.js

site.min.js

133 ms

klaviyo_subscribe.css

klaviyo_subscribe.css

60 ms

jquery.form.min.js

jquery.form.min.js

52 ms

vcd15cbe7772f49c399c6a5babf22c1241717689176015

vcd15cbe7772f49c399c6a5babf22c1241717689176015

106 ms

launcher.js

launcher.js

56 ms

ld.js

ld.js

44 ms

recharge.js

recharge.js

144 ms

device.js

device.js

43 ms

bv.js

bv.js

53 ms

init.js

init.js

428 ms

country_redirect_98726202d4abd6dfa53c94630e6e8d57.min.js

country_redirect_98726202d4abd6dfa53c94630e6e8d57.min.js

357 ms

widget.min.js

widget.min.js

142 ms

iu3

iu3

40 ms

syncframe

syncframe

20 ms

pr

pr

28 ms

537 ms

setuid

setuid

289 ms

sync

sync

42 ms

Serving

Serving

399 ms

amazon

amazon

344 ms

map

map

529 ms

usermatch.gif

usermatch.gif

69 ms

v1

v1

369 ms

v2

v2

68 ms

usersync

usersync

374 ms

ecm3

ecm3

403 ms

pixel

pixel

406 ms

templates.0j5Y8H4I9K.js

templates.0j5Y8H4I9K.js

192 ms

jquery-3.6.0.min.js

jquery-3.6.0.min.js

190 ms

preload_data.0j5Y8H4I9K.js

preload_data.0j5Y8H4I9K.js

214 ms

ecm3

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68 ms

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136 ms

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97 ms

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122 ms

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25 ms

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24 ms

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50 ms

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51 ms

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recommendation.99751.css

59 ms

ecm3

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50 ms

snize-autocomplete.99751.min.js

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18 ms

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25 ms

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14 ms

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10 ms

Accessibility Review

vitalproteins.com accessibility score

91

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

Best Practices

vitalproteins.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

vitalproteins.com SEO score

79

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Vitalproteins.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Vitalproteins.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

vitalproteins.com

Open Graph data is detected on the main page of Vital Proteins. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: