Tools & Wizards About Us
westernpurplestore.com screenshot

Report Summary

  • 26

    Performance

    Renders faster than
    45% of other websites

  • 76

    Accessibility

    Visual factors better than
    that of 42% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 85

    SEO

    Google-friendlier than
    55% of websites

westernpurplestore.com

The Purple Store – The E-Commerce Store for Western Students

Page Load Speed

7.9 sec in total

First Response

217 ms

Resources Loaded

4.3 sec

Page Rendered

3.3 sec

westernpurplestore.com screenshot

About Website

Click here to check amazing Western Purple Store content. Otherwise, check out these important facts you probably never knew about westernpurplestore.com

The Purple Store The ultimate e-Commerce platform for Western students. Shop Now PopularCategories On Sale TOPS ACCESSORIES Mystery Box Give your style a power up with our mystery Purple Merch. Claim ...

Visit westernpurplestore.com

Key Findings

We analyzed Westernpurplestore.com page load time and found that the first response time was 217 ms and then it took 7.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 85% of websites can load faster.

Performance Metrics

westernpurplestore.com performance score

26

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.3 s

7/100

10%

LCP (Largest Contentful Paint)

Value18.7 s

0/100

25%

SI (Speed Index)

Value10.4 s

8/100

10%

TBT (Total Blocking Time)

Value880 ms

32/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value18.1 s

3/100

10%

Network Requests Diagram

westernpurplestore.com

217 ms

westernpurplestore.com

416 ms

wc-bambora-checkout-block.css

153 ms

style-woocommerce-smart-coupons-available-coupons-block.css

229 ms

style.css

47 ms

Our browser made a total of 158 requests to load all elements on the main page. We found that 56% of them (89 requests) were addressed to the original Westernpurplestore.com, 20% (31 requests) were made to C0.wp.com and 13% (21 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (2.8 sec) relates to the external source I0.wp.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 684.3 kB (4%)

Content Size

17.6 MB

After Optimization

16.9 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Westernpurplestore.com main page is 17.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 16.0 MB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 127.1 kB

  • Original 154.8 kB
  • After minification 145.1 kB
  • After compression 27.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 127.1 kB or 82% of the original size.

Image Optimization

-0%

Potential reduce by 346 B

  • Original 16.0 MB
  • After minification 16.0 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Western Purple Store images are well optimized though.

JavaScript Optimization

-43%

Potential reduce by 465.8 kB

  • Original 1.1 MB
  • After minification 1.1 MB
  • After compression 619.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 465.8 kB or 43% of the original size.

CSS Optimization

-26%

Potential reduce by 91.0 kB

  • Original 347.9 kB
  • After minification 347.8 kB
  • After compression 256.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Westernpurplestore.com needs all CSS files to be minified and compressed as it can save up to 91.0 kB or 26% of the original size.

Requests Breakdown

Number of requests can be reduced by 113 (87%)

Requests Now

130

After Optimization

17

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 130 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Western Purple Store. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 61 to 1 for JavaScripts and from 54 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

westernpurplestore.com

westernpurplestore.com

217 ms

westernpurplestore.com

westernpurplestore.com

416 ms

wc-bambora-checkout-block.css

wc-bambora-checkout-block.css

153 ms

style-woocommerce-smart-coupons-available-coupons-block.css

style-woocommerce-smart-coupons-available-coupons-block.css

229 ms

style.css

style.css

47 ms

style-woocommerce-smart-coupons-send-coupon-form-block.css

style-woocommerce-smart-coupons-send-coupon-form-block.css

239 ms

bdt-uikit.css

bdt-uikit.css

244 ms

ep-helper.css

ep-helper.css

240 ms

mediaelementplayer-legacy.min.css

mediaelementplayer-legacy.min.css

40 ms

wp-mediaelement.css

wp-mediaelement.css

41 ms

styles.css

styles.css

557 ms

woocommerce-layout.css

woocommerce-layout.css

41 ms

woocommerce.css

woocommerce.css

42 ms

sv-wc-payment-gateway-payment-form.min.css

sv-wc-payment-gateway-payment-form.min.css

247 ms

wc-bambora.min.css

wc-bambora.min.css

307 ms

style.css

style.css

319 ms

text-editor.css

text-editor.css

320 ms

base.css

base.css

333 ms

auxin-icon.css

auxin-icon.css

326 ms

main.css

main.css

630 ms

frontend.css

frontend.css

415 ms

css

css

73 ms

custom.css

custom.css

409 ms

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420 ms

frontend.css

frontend.css

427 ms

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498 ms

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514 ms

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swiper.css

514 ms

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577 ms

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589 ms

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590 ms

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597 ms

woocommerce-smallscreen.css

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1 ms

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post-4854.css

606 ms

general.min.css

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607 ms

css

css

32 ms

fontawesome.css

fontawesome.css

626 ms

solid.css

solid.css

614 ms

brands.css

brands.css

615 ms

jquery.js

jquery.js

11 ms

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8 ms

widgets.js

widgets.js

667 ms

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10 ms

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cart-fragments.js

9 ms

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9 ms

add-to-cart.js

add-to-cart.js

14 ms

woocommerce.js

woocommerce.js

15 ms

customcheckout.js

customcheckout.js

40 ms

s-202437.js

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36 ms

modernizr-custom.min.js

modernizr-custom.min.js

668 ms

wc-blocks.css

wc-blocks.css

14 ms

all.min.css

all.min.css

847 ms

v4-shims.min.css

v4-shims.min.css

848 ms

ep-font.css

ep-font.css

847 ms

imagesloaded.min.js

imagesloaded.min.js

13 ms

masonry.min.js

masonry.min.js

13 ms

mediaelement-and-player.js

mediaelement-and-player.js

36 ms

mediaelement-migrate.js

mediaelement-migrate.js

26 ms

wp-mediaelement.js

wp-mediaelement.js

26 ms

hooks.js

hooks.js

25 ms

i18n.js

i18n.js

25 ms

jquery.payment.js

jquery.payment.js

35 ms

sourcebuster.js

sourcebuster.js

29 ms

order-attribution.js

order-attribution.js

29 ms

e-202437.js

e-202437.js

31 ms

core.js

core.js

28 ms

jquery.zoom.js

jquery.zoom.js

28 ms

jquery.flexslider.js

jquery.flexslider.js

34 ms

underscore.min.js

underscore.min.js

31 ms

wp-util.js

wp-util.js

30 ms

add-to-cart-variation.js

add-to-cart-variation.js

31 ms

single-product.js

single-product.js

34 ms

ep-search.css

ep-search.css

844 ms

widget-heading.min.css

widget-heading.min.css

768 ms

widget-image.min.css

widget-image.min.css

692 ms

widget-text-editor.min.css

widget-text-editor.min.css

684 ms

ep-wc-products.css

ep-wc-products.css

683 ms

datatables-uikit.css

datatables-uikit.css

676 ms

datatables.css

datatables.css

675 ms

widget-icon-box.min.css

widget-icon-box.min.css

615 ms

widget-spacer.min.css

widget-spacer.min.css

602 ms

widget-social-icons.min.css

widget-social-icons.min.css

606 ms

apple-webkit.css

apple-webkit.css

923 ms

widget-icon-list.min.css

widget-icon-list.min.css

911 ms

plugins.min.js

plugins.min.js

1070 ms

scripts.min.js

scripts.min.js

856 ms

widgets.js

widgets.js

855 ms

plugins.min.js

plugins.min.js

846 ms

scripts.js

scripts.js

859 ms

jquery-numerator.js

jquery-numerator.js

846 ms

pro-tools.js

pro-tools.js

843 ms

index.js

index.js

842 ms

index.js

index.js

804 ms

morphext.min.js

morphext.min.js

838 ms

welcomebar-front.js

welcomebar-front.js

827 ms

detectmobilebrowser.js

detectmobilebrowser.js

824 ms

mystickymenu.min.js

mystickymenu.min.js

818 ms

sv-wc-payment-gateway-payment-form.js

sv-wc-payment-gateway-payment-form.js

754 ms

wc-bambora.min.js

wc-bambora.min.js

875 ms

cute-alert.js

cute-alert.js

877 ms

frontend.js

frontend.js

869 ms

custom.js

custom.js

867 ms

general.min.js

general.min.js

832 ms

v4-shims.min.js

v4-shims.min.js

726 ms

bdt-uikit.js

bdt-uikit.js

804 ms

webpack.runtime.js

webpack.runtime.js

675 ms

frontend-modules.js

frontend-modules.js

792 ms

frontend.js

frontend.js

678 ms

ep-search.js

ep-search.js

668 ms

datatables.min.js

datatables.min.js

725 ms

ep-woocommerce.js

ep-woocommerce.js

746 ms

datatables.uikit.min.js

datatables.uikit.min.js

778 ms

ep-wc-products.js

ep-wc-products.js

758 ms

forms.js

forms.js

815 ms

helper.js

helper.js

825 ms

lazyload.min.js

lazyload.min.js

910 ms

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355 ms

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354 ms

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409 ms

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fa-solid-900.woff

1101 ms

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436 ms

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438 ms

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438 ms

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Back_to_School_Campaign-74.jpg

Back_to_School_Campaign-74.jpg

2764 ms

auxin-front.woff

auxin-front.woff

1047 ms

eicons.woff

eicons.woff

698 ms

fa-brands-400.woff

fa-brands-400.woff

696 ms

downarrow.svg

downarrow.svg

694 ms

westernpurplestore.com

westernpurplestore.com

1183 ms

symbols.svg

symbols.svg

140 ms

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empty-cart.svg

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228 ms

cropped-cropped-cropped-cropped-purple-logo-p-1.png

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132 ms

PurpleStore-34-scaled.jpg

PurpleStore-34-scaled.jpg

227 ms

Jerico-_Big-W_-Hoodie-Purple.webp

Jerico-_Big-W_-Hoodie-Purple.webp

184 ms

Ricks-Hat_3-scaled.jpg

Ricks-Hat_3-scaled.jpg

1916 ms

Big-W-Hoodie-Purple-2-scaled.jpg

Big-W-Hoodie-Purple-2-scaled.jpg

185 ms

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Western-Lanyard-scaled.jpg

184 ms

Horse-Bandana-Purple-1-scaled.jpg

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241 ms

Champion-Crew-Grey-2-scaled.jpg

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250 ms

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229 ms

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Western-3-4-Sweater-Purple-2-scaled.jpg

228 ms

RSZthe-purple-store-logo-RGB_white-transparent.png

RSZthe-purple-store-logo-RGB_white-transparent.png

679 ms

Accessibility Review

westernpurplestore.com accessibility score

76

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

westernpurplestore.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Missing source maps for large first-party JavaScript

SEO Factors

westernpurplestore.com SEO score

85

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Westernpurplestore.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Westernpurplestore.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

westernpurplestore.com

Open Graph data is detected on the main page of Western Purple Store. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: