Tools & Wizards About Us
whitewilderness.com screenshot

Report Summary

  • 46

    Performance

    Renders faster than
    65% of other websites

  • 84

    Accessibility

    Visual factors better than
    that of 56% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

whitewilderness.com

White Wilderness Sled Dog Adventures | Ely, MN | Affordable Family Vacations

Page Load Speed

6.4 sec in total

First Response

1 sec

Resources Loaded

3.8 sec

Page Rendered

1.6 sec

whitewilderness.com screenshot

About Website

Welcome to whitewilderness.com homepage info - get ready to check White Wilderness best content right away, or after learning these important things about whitewilderness.com

White Wilderness Sled Dog Adventures in Ely, Minnesota, offers affordable hands-on dog sledding trips for families, couples, groups & solo riders.

Visit whitewilderness.com

Key Findings

We analyzed Whitewilderness.com page load time and found that the first response time was 1 sec and then it took 5.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

whitewilderness.com performance score

46

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.1 s

9/100

10%

LCP (Largest Contentful Paint)

Value23.3 s

0/100

25%

SI (Speed Index)

Value15.8 s

0/100

10%

TBT (Total Blocking Time)

Value20 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0.002

100/100

15%

TTI (Time to Interactive)

Value39.4 s

0/100

10%

Network Requests Diagram

www.whitewilderness.com

1037 ms

css

31 ms

main.min.css

21 ms

style.min.css

42 ms

autoptimize_single_b948b5dd61d38d1c423c50721371fd36.css

46 ms

Our browser made a total of 84 requests to load all elements on the main page. We found that 73% of them (61 requests) were addressed to the original Whitewilderness.com, 11% (9 requests) were made to Lh3.googleusercontent.com and 4% (3 requests) were made to Cdn.trustindex.io. The less responsive or slowest element that took the longest time to load (1 sec) belongs to the original domain Whitewilderness.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 2.5 MB (11%)

Content Size

21.7 MB

After Optimization

19.3 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Whitewilderness.com main page is 21.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 21.4 MB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 155.2 kB

  • Original 186.5 kB
  • After minification 186.3 kB
  • After compression 31.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 155.2 kB or 83% of the original size.

Image Optimization

-11%

Potential reduce by 2.3 MB

  • Original 21.4 MB
  • After minification 19.1 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, White Wilderness needs image optimization as it can save up to 2.3 MB or 11% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-0%

Potential reduce by 76 B

  • Original 106.4 kB
  • After minification 106.4 kB
  • After compression 106.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-2%

Potential reduce by 1.1 kB

  • Original 49.9 kB
  • After minification 49.9 kB
  • After compression 48.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Whitewilderness.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 14 (18%)

Requests Now

79

After Optimization

65

  • Images
  • JavaScript
  • CSS

The browser has sent 79 CSS, Javascripts, AJAX and image requests in order to completely render the main page of White Wilderness. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 6 to 1 for JavaScripts and from 10 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.whitewilderness.com

www.whitewilderness.com

1037 ms

css

css

31 ms

main.min.css

main.min.css

21 ms

style.min.css

style.min.css

42 ms

autoptimize_single_b948b5dd61d38d1c423c50721371fd36.css

autoptimize_single_b948b5dd61d38d1c423c50721371fd36.css

46 ms

autoptimize_single_8fb7cc39818a11394aca5b5ee9abd2e9.css

autoptimize_single_8fb7cc39818a11394aca5b5ee9abd2e9.css

47 ms

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autoptimize_single_5d4d5104db685d00ea69a58cea7efda5.css

47 ms

autoptimize_single_a813de25061247a1b4593c79c954ea18.css

autoptimize_single_a813de25061247a1b4593c79c954ea18.css

50 ms

jquery.min.js

jquery.min.js

69 ms

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56 ms

loader.js

loader.js

21 ms

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131 ms

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35 ms

css

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18 ms

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66 ms

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30 ms

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205 ms

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85 ms

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192 ms

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92 ms

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188 ms

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186 ms

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185 ms

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191 ms

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202 ms

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13 ms

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Accessibility Review

whitewilderness.com accessibility score

84

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

whitewilderness.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

whitewilderness.com SEO score

93

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Whitewilderness.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Whitewilderness.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

whitewilderness.com

Open Graph data is detected on the main page of White Wilderness. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: